MUMBAI: Metro-Goldwyn-Mayer Studios (MGM) has launched a new media division. Douglas A. Lee will oversee the new unit as executive VP.

Lee will oversee MGM’s digital distribution strategy. He will also spearhead the studio’s broadband and wireless efforts and shepherd new digital media growth.

MGM chairman, CEO Harry E. Sloan said, “MGM will be making significant moves in terms of new platforms, ranging from TV and the Internet to wireless, mobile and more. Doug has a wealth of senior management experience culled from several major media companies including Fox, HBO and Universal. This and his proven track record in new media will be a great benefit and addition to MGM’s already outstanding team. I am thrilled to have him at the helm as we capitalise on the myriad opportunities in the digital space.”

MGM COO Rick Sands says, “Doug is an expert at navigating the new media space and identifying key opportunities. He will also be working closely with our strategic partner, Sony Corporation of America, which is at the forefront of Blu-ray and major electronic and digital initiatives.”

Lee says, "There are numerous opportunities to grow and extend the MGM brand in the new media age. We will look to mine the library for new opportunities and also create new productions and initiatives for the plethora of new media opportunities that currently exist, as well as plan for new and emerging possibilities.”

With over 20 years experience as a senior executive in the global entertainment business, Lee’s career highlights include the launch of HD Cinema 10 for Voom, the creation of Noggin, the first educational children’s network and a joint venture between Sesame Workshop and Nickelodeon; a founder of Crime, a broadband platform that was sold to USA Cable; and he was instrumental in spearheading News Corp.’s acquisition of Star-TV.