Television

Star Maa topples Sun TV in week 36: BARC

Star Plus was ranked second, followed by Sun TV

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Mumbai: Star Maa, the Telugu GEC from Star Network has toppled Tamil GEC Sun TV to emerge as the top channel in the Broadcast Audience Research Council (BARC) India list for week 36 (4-10 September).

The channel recorded weekly AMAs of 2838.83 as against 2494.98 AMAs in week 35 when it was at the third spot. Hindi GEC Star Plus found itself at the second position with 2817.67 (‘000s) AMA, followed by Sun TV which finished third with 2789.9 AMA.

The last few weeks have witnessed a tough competition between Sun TV and Star Plus, slugging it out for the top spot in the BARC list of most-viewed channels. Colors, Star Vijay, Star Utsav, Sony SAB, Zee Telugu, Sony Pal, and Zee Kannada grabbed the remaining positions.

However, in the megacities, Sun TV was able to retain its top position with 510.04 AMA. Star Plus, Colors, Star Vijay, and Sony SAB followed in that order.

The South market maintained last week’s status with Sun TV leading at 2784.92 AMA. It was followed by Star Maa, Star Vijay, Zee Telugu, and Zee Kannada.

In Maharashtra/Goa, audiences showed a clear preference for Star Pravah as the channel registered weekly AMAs of 1434.7 (‘000s). With 1068.12 AMA, Star Jalsha led the Bengal market. Tarang, at 417.1 AMA was the most viewed channel in Odisha, Zee Kannada (1470.42) in Karnataka, Star Utsav (256.75) in Rajasthan, and Zee Anmol (361.09) in UP/Uttarakhand.

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