Television

Viacom18 Consumer Products to launch ‘Garfield’ merch in India

The merchandise will be available across leading online and retail outlets.

https://indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2021/10/27/img_27102021_142439_800_x_800_pixel.jpg?itok=MJQUeDNj

Mumbai: Viacom18 Consumer Products is set to introduce an exclusive range of Garfield merchandise in India.

Garfield has been the most syndicated comic strip in the world and is regarded as one of the most-watched kids’ shows with over 18 million social followers. The character has a global awareness of 92 per cent and is licensed across 111 countries.

“At Viacom18 Consumer Products, we have endeavoured to constantly expand our reach and build a portfolio of iconic characters and become the one-stop destination across multiple touchpoints for the fans in India,” said Viacom18 head of network sales Mahesh Shetty. “Garfield is an iconic and relatable character in the animation ecosystem for both kids and adults.”

Over the last year, Viacom18 Consumer Products has managed to appoint ten new licensee brands across more than ten categories for apparel, accessories, eyewear, furnishing, and more for both adults and kids. As a part of the collaboration, officially licensed Garfield merchandise will be available across leading online and offline retail outlets.

"At ViacomCBS Consumer Products, we aim to provide vital support to our consumers who have been trying to navigate through the unprecedented situation of the pandemic,” said ViacomCBS Consumer Products senior vice president of international licensing Mark Kingston. “As families are adjusting to the new normal, our team has been at the forefront to translate 'content watched to products purchased'. With the launch of Garfield merchandise in India, we aim to bring truly unique products to the market that fans will enjoy and appreciate."

Latest Reads

https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/20/img_20012022_144801_800_x_800_pixel.jpg?itok=nZFoTPhE
Disney forms international content group, Rebecca Campbell to lead

Mumbai: The Walt Disney Company is creating a new hub for international content under the direction of international content and operations chairman Rebecca Campbell. The company is also making several key executive appointments to its media and entertainment distribution segment under the...

Television TV Channels Kids
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/20/img_20012022_120330_800_x_800_pixel.jpg?itok=QonhlUPc
iTV Network appoints RK Arora as group CFO

Mumbai: iTV Network has announced the appointment of RK Arora as group chief financial officer (CFO). In this role, he will report to the network’s board.  A chartered accountant by profession, Arora has formidable experience in finance, distribution, overall operations and formulating strategies...

Television TV Channels People
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/20/img_20012022_114652_800_x_800_pixel.jpg?itok=K3ncEf2m
Viacom18 to launch its first NFT marketplace Fully Faltoo

Mumbai: Viacom18’s youth, music and English entertainment (YME) cluster is all geared up to set its foot in the rapidly growing digital space of non-fungible tokens (NFTs) with the announcement of Fullyfaltoonft.com. The NFT marketplace, set up by GuardianLink.io - a pioneer and innovator of NFT...

Television TV Channels GECs
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/19/anuj.jpg?itok=RQacLuUH
After edtech & fintech, now is time for media-tech: Anuj Gandhi at VBS 2022

Mumbai: After the edtech and fintech, it’s time for India to now witness the rise of media-tech, said M&E consultant and industry veteran Anuj Gandhi while decoding the post-pandemic future of the industry at the 18th edition of the Video & Broadband Summit 2022 (VBS) organised by...

Television TV Channels News Broadcasting
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/19/vbs.jpg?itok=xE2J4sQ9
DD Free Dish emerged as enabler of competitiveness in M&E industry: Prasar Bharati CEO

Mumbai: With a presence in over 40 million households, DD Free Dish has emerged as an enabler of competitiveness in the media and entertainment industry, said Prasar Bharati CEO Shashi Shekhar Vempati on Wednesday, highlighting the stupendous growth recorded by the platform in recent years. Vempati...

Television TV Channels News Broadcasting
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/save_me.jpg?itok=X-xe2-mf
OTMC brings popular K-drama 'Save Me 2' to India

Content production and distribution hub One Take Media Co (OTMC) continues to be the leader in Korean drama (K-drama) series acquisition in India as it announces to bring the popular K-drama "Save Me 2" to Indian audiences.

Television TV Shows Drama Series
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/den-networks.jpg?itok=1A571LRW
Den Networks posts consolidated revenues of Rs 294 cr in Q3 FY22

Den Networks has released its financial results for the third quarter of FY 2022. The company reported consolidated revenue of Rs 294 crore and consolidated EBITDA of Rs 50 crore.

Television TV Channels Terrestrial
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/img_18012022_163457_800_x_800_pixel.jpg?itok=J9TO6dcR
Network18’s revenue up by 16.5% YoY at Rs 1657 cr in Q3 FY22

Mumbai: Network18 Media and Investments on Tuesday announced the third-quarter results for FY 2022. The media company reported its highest ever EBITDA at Rs 373 crore with margins of 22.5 per cent. It reported the highest ever quarterly revenue of Rs 1657 crore up by 16.5 per cent year-on-year....

Television TV Channels News Broadcasting
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2022/01/18/img_18012022_160039_800_x_800_pixel.jpg?itok=R02fOZdb
Zeel's sales director Ankit Anthwal moves on

Mumbai: Zee Entertainment Enterprises Ltd's (Zeel) director of sales Ankit Anthwal has announced his decision to move on from the company after a six-year stint. 

Television TV Channels People

Sign up for our Newsletter

subscribe for latest stories

* indicates required