MUMBAI: GlaxoSmithKline (GSK) Consumer Healthcare has awarded the creative duties of Iodex to Leo Burnett after a multi agency pitch.
The account is worth Rs 300 million, according to sources.
Leo Burnett chairman Arvind Sharma confirmed the winning of the account.
JWT was the incumbent agency.
Brand Iodex includes Iodex Balm, Iodex Double Power, Iodex Headfast and Iodex Ultra Gel.