MUMBAI: Tribal DDB India, a specialist communications unit of the Mudra Group, has a new logo - the Kite.
MUMBAI: Sony Pictures India Ltd has roped in P9 Integrated in an exclusive marketing deal for it's upcoming feature S
MUMBAI: News channel Times Now has appointed Neel Chowdhury as the head of marketing.
MUMBAI: Viacom and Blockbuster have jointly announced terms of separation.
Sound mnemonics planted as memory hooks have been an age old practice in advertising.
Can a review of the highlights of the advertising business in 2003 be based principally on
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