Impresario elevates Divya Aggarwal to chief growth officer

Impresario elevates Divya Aggarwal to chief growth officer

She will lead the overall marketing, communication for Impresario’s house of brands.

Divya Aggarwal

Mumbai: Impresario Entertainment and Hospitality Pvt. Ltd. (Impresario) a renowned name in India’s food services market, is pleased to appoint Divya Aggarwal as its chief growth officer. In the new role, Aggarwal will lead the overall Marketing & Communications and growth efforts for all Impresario’s brands. By harnessing technology and data driven marketing, Aggarwal is instrumental in ensuring Impresario’s house of brands including SOCIAL, antiSOCIAL, Smoke House Deli, BOSS Burger, Lucknowee, Slink & Bardot and Prithvi Café, scale new heights and bolster operations pan-India.

Aggarwal's foundational years were spent at IMRB International, later moving on to Nestlé to manage iconic brands like Nescafé, Maggi, and Cerelac. She has also worked with renowned global brands like Disney Star, Jubilant FoodWorks Ltd. where she spearheaded the launch of Popeyes in the Indian market, and X (erstwhile Twitter). She has also ventured into entrepreneurship with The Green Snack Co. and Divya has previously worked with Impresario in 2019 as the head of marketing.

Speaking about her new role, Aggarwal said, “I feel grateful and privileged to lead the role of Chief Growth Officer for Impresario. Some of the brightest minds of India’s food services market work here and are driven towards offering memorable experiences to people. As our audience’s preferences evolve, there’s increased appetite for novel experiences within the sector which requires greater investments and innovation from the ecosystem. I’m excited to be at the confluence of this growth curve and I look forward to learning and shaping the trajectory of India’s culinary, co-working, community, and cultural landscape.”

Impresario Entertainment & Hospitality Pvt. Ltd. managing director Riyaaz Amlani expressed, “Divya has been a leader, a guide, and a force to reckon with in the F&B and hospitality industry. She has been an asset to the Impresario team, helping to grow the brand in new businesses and regions. We are excited to be working with her and see where this leads as we scale new heights for Impresario.”