Havmor Ice Cream appoints Rishabh Verma as the vice president of marketing

Havmor Ice Cream appoints Rishabh Verma as the vice president of marketing

He comes with a wealth of experience in food marketing.

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Mumbai: Havmor Ice Cream, a part of LOTTE Wellfood Co. Ltd., and one of India’s ice cream brands, has announced Rishabh Verma as the Vice President, Marketing. He comes with a wealth of rich experience in food marketing with a proven track record of creating value through brand building, category creation, new products, and business models like Retail and D2C. Rishabh’s appointment will fortify Havmor's positioning and propel the brand's growth.

Havmor Ice Cream managing director Komal Anand warmly welcomed Verma to the leadership team and shared his thoughts on the appointment, "We are delighted to have Rishabh Verma on board as our Vice President, Marketing. With his extensive experience and proven track record, Rishabh brings immense value to Havmor Ice Cream. I am confident that together we can build the brand's strong foundation and drive growth to newer heights."

Following his appointment, Verma expressed his views, “I am proud to have the opportunity to be part of the brand that is known for its superior products and quality. It’s my endeavor to strengthen the brand nationwide with consumer-focused initiatives and offering. I am excited to collaborate with the teams and contribute to the brand's continued success and ambitious growth targets.”

Prior to joining Havmor Ice Cream, he was associated with brands like Biryani by Kilo, JK Foods (Dairy and Snacks), Schmitten Luxury Chocolates, Godfrey Phillips India Ltd. and HCL Info Systems Ltd. His consumer focussed approach and strategic thinking has not just delivered on brand power but also key commercial levers of business  

His educational background further enhances his marketing acumen, including completing an Executive Education Program from IIM Bangalore, Ahmedabad, and a PGDM (Marketing) from Birla Institute of Management & Technology, Greater Noida.