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EPIC launches digital originals on YouTube

New Delhi: Expanding its digital footprint, EPIC - the infotainment channel from the house of IN10 Media Network has launched EPIC Digital Originals with a 12-episode historical series on food titled - Power Foods and Veshbhusha. While the digital space continues to witness numerous offerings from...

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AcneStar face wash launches digital campaign with regional influencers

Mumbai: AcneStar face wash from the house of Mankind Pharma has streamlined its marketing strategy with digital campaigns on their YouTube and social media platforms. The brand has come up with a digital campaign with regional influencers to leverage different audience bases from their digital...

MAM Marketing MAM
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YouTube updates terms of service, likely to impact content creators

Google-owned video platform YouTube has updated its terms of service for all countries outside the United States. The new rules come into effect from 1 June. The video streaming giant has made some changes in its monetization policy.

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YouTube breaks out $100 mn creator fund to push Shorts space

The competition in the short video ecosystem has been heating up for some time now, and YouTube has just upped the stakes with the announcement of a creators fund. Dedicated exclusively for those who create short form video content, the YouTube Shorts Fund is a $100 million pot that will be...

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Covid relief: Indian YouTubers team up to raise Rs 50 lakh

To aid India's Covid relief efforts, Slavy Point, a YouTube channel run by Abhyudaya Mohan and Gautami Kawale hosted a 7-hour long charity stream on 25 April on Mythpat's channel and raised Rs 50 lakh.

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