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Mumbai: Netflix India’s latest YouTube video, Is Time Travel Possible?, has taken the whole internet by storm. It has reached the number one spot in the trending section of YouTube, garnering over 12 million views in just 48 hours. Is Time Travel Possible? has been lapped up by netizens, and social...
Mumbai: Jio Ads has the potential to emerge as one of the top ad platforms in the country. Jio could accelerate social commerce and brands could look at potential partnerships. Jio could create interesting consumer engagements for IPL live streaming, which brands could leverage as sponsors. CTV...
Mumbai: What was once a tool of marketing is now a multiverse in itself. Digital media and digital marketing are terms that need no introduction. What was once considered a mere presence is today an alternative universe that demands constant nourishment and hygiene. Let’s first understand a...
Mumbai: Influencer marketing as a tool is only growing leaps and bounds with each passing minute. The global influencer marketing industry was pegged at six billion dollars in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 32 per cent to reach 24.1 billion dollars by 2025....
Mumbai: Video content is driving massive growth in most sectors worldwide, be it tech, banking, or education. It distinctly stands out as the easiest way to build a knowledgeable user base and to provide the information that potential users are looking for. YouTube has been vital in driving this...
