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Star Sports unveils ICC Men’s T20 World Cup official anthem

Mumbai: Star Sports, in association with ICC, has released an official anthem called "Live the Game" for the ICC Men’s T20 World Cup.  The campaign is conceptualised by Star’s creative team and it highlights how the game of cricket transcends boundaries to bring fans across the globe together.

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Brands gear up for the festive season 2021

Mumbai: It’s September. And, there is palpable anticipation tinged with hope, as the country gears up for yet another festive season in the post-pandemic world. Onam has already kick-started the celebrations in Kerala with brands launching exciting offers. Unsurprisingly, a huge chunk of a brand's...

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Fun88 announces Daren Sammy as brand ambassador

Mumbai: Fun88, the sports platform, today announced the signing of Daren Sammy as its brand ambassador. Sammy is a two-time T20 World Cup-winning captain for West Indies with a strong fan following in India and the sub-continent. As a kickstart to this partnership, Sammy will be a part of a series...

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BharatPe seals strategic, long term partnership with ICC

New Delhi: BharatPe on Monday announced that it has entered into a strategic partnership with International Cricket Council (ICC). The agreement will ensure BharatPe’s involvement and integration at all ICC events throughout the term, beginning with the final of the ICC World Test Championship...

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ICC postpones T20 World Cup due to the ongoing pandemic

KOLKATA: The International Cricket Council (ICC) has confirmed the ICC Men’s T20 World Cup in Australia 2020 has been postponed due to the ongoing Covid2019 pandemic. ICC also put out in the statement that - ICC Men’s T20 World Cup 2021 will be held October – November 2021 with the final on 14...

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