New Delhi, May 30, 2013: Hyundai Motor India Limited (HMIL), a subsidiary of HMC, the fastest-growing automaker by brand and the official partner for International Cricket Council (ICC) today showcased the ?First Ball? for ICC Champions Trophy 2013. Hyundai holds the exclusive rights to showcase the set of Cricket Balls of first match between India and South Africa which is scheduled on June 6, 2013 at Sophia Gardens, Cardiff, England.

The first ball preview is organised at Hyundai showrooms from May 30 to June 4, 2013 in New Delhi (May 30-June 2), Mumbai (May 30-June 2), Chennai (June 1-2), Kolkata (June 1-2), Dehradun (June 1), Pune (June 3-4), Ahmedabad (June 4), and Chandigarh (June 4). This ?First Ball? showcase was conceptualized to bring together the cricket passionate fans and provide them with an opportunity to celebrate the moments of the ICC Champions Trophy 2013 in England. The representatives from Hyundai will hand over the set of balls to the match umpires prior to the opening match between India and South Africa.

Mr. Rakesh Srivastava, Sr. Vice President, Sales and Marketing HMIL, said, ?HMIL is passionate about its association with ICC for all cricketing events as an official partner till 2015. With the showcasing of the ?First Ball? for the ICC Champions Trophy 2013, we aim to reach out to our customers and provide them with an unique experience to connect with the tournament while building up the momentum for the cricketing extravaganza.?

For Hyundai customers, the ?First ball? will travel through 8 cities before reaching its final destination in England. The cricket balls will be displayed in specially branded Hyundai cars at Hyundai Showrooms. To add to the excitement among the cricket fans, special activities are being organized at the dealership in each of these cities, which will include games and quizzes on cricket trivia and contests on juggling balls. Further to this, all the fans can pen their thoughts on the cricket balls provided by dealerships and cheer for their favourite teams. All these balls will be collected from all over the country and a mega Hyundai Good Wish Wall will be created at Hyundai ICC Fan Park in Delhi and smaller replica of wish wall will be showcased at various Fan Parks across the country.

Additionally, the Fans can visit the Hyundai showroom for a preview of the Cricket Balls. The fans can also follow the current location update of the Balls on Hyundai?s Facebook page (facebook/HyundaiIndia) and Twitter handle (@HyundaiIndia).

During this season, Hyundai Motor India in association with ESPN Cricinfo has brought a lifetime opportunity to all true cricket fans with, Hyundai Cricjockey. As a part of the special ?Blue by Heart? campaign (www.bluebyheart.com), Hyundai Motor India would organise a contest which would be available on online and mobile platforms. Cricket fans need to watch a cricket video and submit their commentary. Winning Hyundai Cricjockeys will get an opportunity to see the actual ESPN Cricinfo Studios in Bengaluru, where they would learn the entire cricket reporting procedures and also get to do Live Google+ Hangouts with the Editorial Team of ESPN Cricinfo during the champion trophy matches. The grand winner will get an opportunity to write an entire cricketing blog on the main ESPN cricinfo website. Apart from these Cricjokeys would also get prizes like smart phones, tablet and music players.

As a part of the campaign for ICC Champions Trophy 2013, Hyundai had earlier during the month commenced the ?Trophy Tour? which was held in New Delhi, Mumbai and Chennai.

NEW DELHI : Hyundai Motor India Limited (HMIL), a subsidiary of HMC, the fastest-growing automaker by brand and the official partner for International Cricket Council (ICC) today hosted an exclusive preview of the ICC Champions Trophy 2013 in Delhi at Ambience Mall, Vasant Kunj. The Trophy Tour will commence from New Delhi and will be followed by Mumbai and Chennai.

With this initiative, Hyundai embarks the Trophy Tour in New Delhi from May 20- 22, Mumbai on May 23- 24 and Chennai on May 25. As a part of the trophy tour Hyundai will begin various engagement activities for the cricket fans in India.

To celebrate the spirit and the passion of the ICC Champions Trophy 2013, the fans can come to the malls andSMS - BBH to 5262 and 5 lucky couples from Delhi, Mumbai and Chennai will win an exclusive Champions Dinner with the Champions Trophy. With this activity Hyundai plans to bring the game closer to the cricket fans.

Speaking on the Trophy Tour Mr. Nalin Kapoor, Sr. General Manager & Group Head, HMIL said, "As the official partner of ICC Champions Trophy 2013, it gives us immense pleasure to organize the ?Trophy Tour? to give our cricket fans firsthand experience. We are confident that Trophy Tour will build excitement for the upcoming tournament and further strengthen Hyundai?s association with ICC in a nation where cricket is passion. We are very keen to engage with our customers through exciting activities planned for the coming months."

ICC?s General Manager - Commercial, Mr Campbell Jamieson, said, "The initiative taken by Hyundai will provide the followers of the game and supporters of cricket in the three cities with an opportunity to get closer to and feel the thrill of the ICC Champions Trophy 2013. The ICC Champions Trophy is a tournament of the elite in which the world?s best cricketers go head to head in a nation versus nation contest. I?m sure the trophy tour in India will ignite the buzz and add to the excitement as 15 matches will be played over 18 days with no team in a position to lose more than one match."

Additionally Hyundai Fans can visit the select malls for a preview of the trophy and will also get an opportunity to click pictures with the trophy. The fans can also follow the current location of the trophy on Hyundai?s Facebook page (facebook/HyundaiIndia) and Twitter handle (@HyundaiIndia). Facebook fans will get an invite to the events of trophy tour activities.

During this season, Hyundai Motor India in association with ESPN Cricinfo has brought a lifetime opportunity to all true cricket fans with, Hyundai Cricjockey. As a part of their Blue by Heart campaign (www.bluebyheart.com), Hyundai Motor India would organise this contest which would be available online and mobile platforms. Cricket fans need to watch a cricket video and submit their commentary. Winning Hyundai Cricjockeys will get an opportunity to see the actual ESPN Cricinfo Studios in Bengaluru city, where they would learn the entire cricket reporting procedures and also get to do Live Google+ Hangouts with the Editorial Team of ESPN Cricinfo during the champion trophy matches. The grand winner will get an opportunity to write an entire cricketing blog on the main ESPN cricinfo website. Apart from these Cricjokeys would also get prizes like smart phones, tablet and music players.