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Virginia Sharma joins Google Cloud as India marketing head

Former JioSaavn executive Virginia Sharma has joined Google Cloud as the India marketing head.

MAM Marketing MAM
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The Advertising Club has announced that Emvies 2022 will take place on 25 March

Mumbai: The Advertising Club (TAC) has announced that the latest edition of the Emvies will take place on 25 March at Taj Land’s End from 6.30 p.m onwards. The event is presented by Google, powered by Colors and in association with Times of India.  The Emvies are coveted media awards that focus on...

MAM Marketing MAM
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WPP hits 2023 target in 2021; FY revenue stands at £12801 million

Mumbai: London-headquartered global communications company WPP on Thursday announced its 2021 preliminary results with the full year and Q4 financial highlights. The full year continuing operations reported revenue at £12801 million (+6.7 per cent), against 12,003 in 2020. The company posted £1,494...

MAM Marketing MAM
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Roku unveils Advertising Watermark to protect from ad spoofing

Mumbai: Roku Inc on Thursday announced its Advertising Watermark free technology to help advertisers and publishers validate the authenticity of video ads originating on the Roku platform. Touted as the industry’s first authentication solution built for TV streaming, Roku’s Advertising Watermark...

iWorld Over The Top Services
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Brands must tap into the emotional value of digital: Google’s Siddharth Shekhar

Digital adoption is no longer a mere consequence of the pandemic. It has become an integral part of life for many who took to the internet because of the unprecedented situation. “Brands, therefore, need to be, not just Covid-proof, but also future proof,” said Google industry head – telecom, media...

iWorld Over The Top Services