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Marico buys majority stake in breakfast and snacks brand True Elements

Mumbai: Marico Limited has announced a strategic investment in HW Wellness Solutions Private Limited with an acquisition of a 54 per cent equity stake through primary infusion and secondary buyouts. Co-founded by Puru Gupta and Sreejith Moolayil, HW Wellness Solutions Private Limited owns True...

MAM Marketing Brands
Rage Coffee rebrands its visual identity

Homegrown FMCG brand Rage Coffee has announced the launch of its rebranded logo, colors, aesthetics, and packaging. The brand comes with a new visual identity to create a more enhanced connection with a wider and more evolved audience through this modern brand ambiance.

MAM Marketing Brands
Digital Refresh Network wins the social creative media mandate for Sunstone

The creative and digital marketing solutions company, Digital Refresh Networks, wins the digital mandate for Sunstone. The account was won following a multi-agency pitch and will be looked after by the agency’s Mumbai team. 

MAM Marketing Brands
Ad spends are likely to get impacted if consumption reduces: Carat India CEO Anita Kotwani

Mumbai: In March this year, India completed a year of double-digit wholesale price inflation (WPI inflation). This is the sixth occasion when inflation has remained over 10 per cent for a year or longer, and it came more than a quarter of a century after the last such episode — between March 1994...

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Wow Skin Science appoints Vaibhav Arora as VP of e-commerce

FMCG personal care and wellness brand Wow Skin Science has appointed Vaibhav Arora as vice president of e-commerce.

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