Mumbai: Disney Channel, India?s #1 entertainment destination for kids and their families breaks all records yet again! The premiere of Doraemon - Nobita?s Dinosaur on Disney Channel has delivered the best viewership performance since 2005 for a kid?s show at 5.24 TVR among all kids (CS 4-14 ABC) in HSM, beating its own record rating of 4.3 TVR for Doraemon in Nobita?s Great Adventure in the South Seas telecast on Disney Channel on June 5th 2011.

The channel received an overwhelming response from its viewers not just in the kid?s genre, but across all channels (Total TV) with 33% share of viewing in Hindi Speaking Markets (HSM) and 28% share of viewing in all India during the primary telecast of the movie, ahead of several leading GEC shows. The premiere ranked #1 across the time slot in the kids genre with 66% share of viewing in HSM and 63% in All India among all kids (CS 4-14 ABC). The viewership of the movie in certain markets was particularly noteworthy with Punjab 1 Mn+ showcasing double digit TVR with 10.55 TVR. This was followed by Delhi at 8.71 TVR, UP at 8.11 TVR, AP 1 Mn+ at 7.83 TVR and Gujarat 1 Mn+ at 7.14 TVR.

?It is wonderful to see more and more kids and families enjoy Disney Channel?s rich menu of content. Coupled with Disney?s storytelling values of friendship, fun and humor, Doraemon has an engaging storyline and a familiar setting that every Indian kid can relate to. This success is testament to the unique way in which Disney engages with its kids and family audience at multiple levels,? says Natasha Malhotra, VP and GM, Walt Disney Television International India.

Across the week, over 17.9 million individuals (CS 4+) and 6.5 million kids (CS 4-14 ABC) tuned into movie from All India. In addition to its popularity with Disney Channel audience, Doraemon has also been ranked as the #1 character for kids across India by Ormax India, October 2011.

MUMBAI: This Children?s Day, Disney Channel --- India?s #1 Television Channel for kids and their families will bring a special treat of fun and laughter to kids with an exciting array of programs.

Kids can enjoy their special day by tuning into Disney Channel on November 14 at 4.00 pm to watch special episodes of Disney Junior?s Jake and the Neverland Pirates, Doraemon and everyone?s favourite inventor brothers - Phineas and Ferb together with their pet Platypus Perry.

Hungama TV will present all new episodes of ?Shin Chan? from 4.00 pm onwards to join in the Children?s Day celebrations.

Hungama TV?s popular show ?Guzura? -- the series about a chubby little dinosaur makes a comeback as a part of the line-up. The series follows his misadventures as he interacts with humans as well as other animals and creatures. You can catch Guzura Monday to Friday at 6:30pm.

With a slew of exciting programs, Disney Channel and Hungama TV promise to make this Children?s Day a memorable one for kids across India. So make sure to tune in to this special treat on November 14 from 4.00 pm onwards.

Mumbai: Disney Channel, India?s #1 entertainment destination for kids and their families swept the competition with an exceptional rating performance this week powered by the premiere of the highly anticipated Disney Channel Original Movie Phineas and Ferb: Across the 2nd Dimension.

The channel received an overwhelming response from its viewers and stood at No. 1 not just in the kid?s genre, but across all channels (Total TV) with 21% share of viewing in Hindi Speaking Markets (HSM) during the primary telecast of the movie. The movie premiere ranked No. 1 among all programs across the kid?s genre this week and delivered a TVR of 2.9 among all kids (CS 4-14 ABC) in HSM. Disney Channel also ranked #1 for Moms and rated higher than all kids, lifestyle and youth channels.

?We are thrilled with the performance of the Disney Channel Original Movie Phineas and Ferb: Across the 2nd Dimension. The response from our viewers is testament to Disney?s storytelling expertise, originality and creativity. Disney?s world-class stories and characters are loved by kids, trusted and enjoyed by parents and work on many levels ensuring that it appeals to the whole family," said Natasha Malhotra, vice president and general manager, Walt Disney Television International India.

?Disney Channel has been No. 1 for 15 straight weeks All India and 18 straight weeks in HSM across the kids? genre. Disney Channel is now available in Tamil and Telugu in addition to Hindi and English. We have been committed to exposing Disney?s wonderful stories and characters to more kids and families in their language ? this week DC is also No. 1 in the South proving that kids and families in the South are enjoying the Disney fare in their local language,? adds Natasha.

Not just in India, but in the United States as well, Phineas and Ferb The Movie: Across the 2nd Dimension holds the record of 2011?s No. 1 entertainment cable telecast and also ranks as basic cable?s most-watched animated telecast ever among kids 2-11; The movie is also cable?s No. 5 movie ever in total viewers across the United States.

The Disney Network of Channels comprising Disney Channel, Disney XD and Hungama TV is the most watched kid?s network with 48% market share (Source: TAM India | Market: All India | TG: CS 4-14 ABC | Time Period: Wk 26 to Wk 40, 2011 | Day part: 0700 ? 2300|Avg. GRPs| *Combined viewership share of Disney channel, Disney XD & Hungama)

Disney Channel is #1 for 15 weeks All India (Source: TAM India | Market: All India | TG: CS 4-14 ABC | Time Period: Wk 26 to Wk 40, 2011 | Day part: 0700 ? 2300|Avg. GRPs)

Disney Channel is #1 for Moms and rates higher than all kids, lifestyle and youth channels (Source: TAM India | Market: HSM | TG: CS F 25-34 ABC | Time Period: Wk 24 to Wk 40, 2011 | Avg. weekly GRPs | Day part: All day)

Phineas and Ferb is #1 Disney show on the Disney network and has enthralled over 86.9 million viewers in 2011 (Source: TAM India | Time Period: Wk 1 to Wk 40, 2011 | TG: CS 4+ | Market: All India | Day part: 0700 ? 2300)

?Phineas and Ferb?, the series has been honored with a 2010 Emmy? Award for "Outstanding Writing in Animation" and a BAFTA 2009 Children?s Award nomination, apart from two Emmy nominations for "Outstanding Original Music and Lyrics" and "Outstanding Original Main Title Theme Music."

The creators, Dan Povenmire and Jeff ?Swampy? Marsh have earlier worked on several other blockbuster shows such as ?The Simpsons? and ?Family Guy?