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iWorld | OTT
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Saregama inks music licensing deal with Chingari |
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Music label Saregama has inked global music licensing deal with homegrown short-format app Chingari. As part of the deal, the entire catalogue of the music label will be made available on Chingari, allowing users to create innovative content using the robust music library of over 130K songs in diverse Indian languages
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iWorld | OTT
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Disney+ Hotstar launches LEAP program for agencies |
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Disney+ Hotstar has announced the launch of LEAP - An educational program for agency planners on advertising solutions and online video marketing on Disney+ Hotstar. Through this program, agencies will gain in-depth knowledge and expertise in planning and executing strategic digital campaigns. The first session of LEAP goes live on 25 November with team Dentsu India.
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