Television

Sony Sports showcases untold stories of WWE superstars in new campaign

Produced and conceptualised by Sony Sports Networks, the campaign features stories narrated by Ran

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Mumbai: Sony Sports Networks has launched a new campaign called 'WWE Superstars with Rana Daggubati’ that showcases the untold stories and heroics of WWE superstars. 

Produced and conceptualised by Sony Sports Networks, the campaign will feature stories of ten WWE superstars narrated by South actor Rana Daggubati in English, Tamil and Telugu. These include Undertaker, John Cena, Drew McIntyre, Roman Reigns, Randy Orton, Bianca Belair, Seth Rollins, Charlotte Flair, Big E, and Becky Lynch.

The campaign is centered on the insight that there is a ‘Hero in all of us.’ While fans in India have always appreciated the WWE heroes, their lesser-known side depicted in the ten short films will further inspire the viewers.

“The epic journeys of these WWE Superstars in the ring and beyond are too big not to be shared with our viewers," said Sony Pictures Networks India SVP & head of marketing & on-air promotions, sports channels, Neville Bastawalla. "We embarked on a mission to bring alive inspiring stories of 10 WWE Superstars. And who best to narrate them, than our very own Mahabali, Rana Daggubati, who happens to be a big WWE fan. I am sure that viewers will get an inside look into their perseverance that will inspire them to bring out the hero in them.”

“I have been following WWE since childhood and I am a big fan. We only see the success of our favourite superstars but rarely know the struggles and hurdles they have overcome to be where they are today. I hope these films show our viewers another side of these WWE Superstars and inspire them to never give up in the face of adversity,” added the South superstar and face of the campaign Rana Daggubati.

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