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Zee TV's new show 'Pyaar Ka Pehla Naam Radha Mohan' launches in Lucknow

After introducing audiences to the heart-warming story of "Mithai" earlier this year, Zee TV is once again set to present a fresh narrative "Pyaar Ka Pehla Naam Radha Mohan." The show was unveiled in front of the media at a mega launch event in Lucknow. Set for the premiere on 2 May, the show will...

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Colors adopts metaverse, launches 360-degree campaign for ‘Dance Deewane Juniors’

Mumbai: As the world goes digital, brands across domains follow the trend! Tapping into the trend Colors has developed a specially curated immersive, multichannel, and multiplatform digital and marketing campaign for its new kids’ dance reality show "Dance Deewane Juniors." The show is set to...

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Sony launches sustainability guidelines for content production

Mumbai: Sony Pictures Networks India (SPNI) has launched sustainability guidelines for content production in an industry-first initiative, with a commitment to lead the way for the industry by adopting green practices. These guidelines aim to have SPNI achieve a zero environmental footprint by 2050.

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NatGeo commemorates Earth Day with ‘One for Change’ campaign

National Geographic has announced the launch of its one-of-its-kind initiative titled ‘One for Change’ to commemorate Earth Day.

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Zee TV’s primetime sees slot shuffle starting 2 May

As Zee TV strengthens its primetime with the launch of its upcoming fiction show starring Shabir Ahluwalia - "Pyaar Ka Pehla Naam Radha Mohan" on 2 May, the channel announces a shuffle of time slots for its ongoing fiction shows.

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