Hashtag Orange bags digital mandate for Wildcraft India

Hashtag Orange bags digital mandate for Wildcraft India

To carry out the complete digital activity of the brand across creative, technology, and media.

Hashtag Orange

Mumbai: Hashtag Orange has partnered with Wildcraft in its next phase of growth. As a part of this association. the digital communications agency will be responsible for carrying out the entire digital activity of the brand across creative, technology, and media.

“Wildcraft is a dynamic outdoors brand that needs a unique and differentiated approach where we encourage more conversations with our customers. We are excited that Hashtag Orange with its customer-centric approach and results-oriented solutions will partner Wildcraft in achieving our digital goals," said Wildcraft India, chief marketing officer, Pawandip Singh on the association.

"As a full-service digital solutions agency, We are confident that we will be able to add a lot of value to Wildcraft and contribute to their growth,” commented Hashtag Orange, founder, Mukesh Vij.

"Wildcraft is a brand we have all grown to love. The prospect of working on an indigenous and homegrown brand is truly exciting. And with the leadership there with a clear vision and a desire to innovate, we look forward to creating some truly memorable work together,” said Hashtag Orange, CCO, Gaurang Menon.

"It's always a great learning experience to work on a brand that gives you an opportunity and the freedom to experiment with new ideas rather than following the beaten path. Wildcraft is such a brand, and we are very excited to carve the unexplored path for them and create magic,” added Hashtag Orange, director of client servicing & strategy, Freya Mishra.