UrbanClap enters into a strategic partnership with The Man Company to redefine Grooming Services for Men

UrbanClap enters into a strategic partnership with The Man Company to redefine Grooming Services for Men

UrbanClap

MUMBAI: UrbanClap, India’s leading beauty & home services marketplace, today announced a strategic partnership with The Man Company. This partnership comes on close heels of UrbanClap’s foray into men’s premium grooming services market as it becomes the first to offer these services at home.

The men's grooming category is estimated to grow at a CAGR of 45% and is expected to reach Rs 35,000 crore by 2022 as per a Nielsen report[1]. Starting today, consumers in nine cities across India will be able to access Charcoal Face Cleanup and Facial services from the Charcoal series by The Man Company on the UrbanClap app. Designed exclusively for men, these services are being offered at an inaugural price of Rs 599 and Rs 1,199, respectively. Consumers can book these premium grooming services through the week between 7 am and 10 pm and experience them right in the comfort of their homes.

Abhiraj Bhal, Co-founder, UrbanClap said “We launched men’s grooming services after having served more than 10 lac women with our flagship Salon at Home services. And, continuing with our focus on using genuine branded products to deliver great services, we have tied up with The Man company. This collaboration brings together the best in grooming products and the best in grooming services on one platform.”

Bhisham Bhateja, Co-Founder and COO, The Man Company said, “The best grooming essentials from The Man Company are now matched with UrbanClap’s highly trained professionals, as we bring premium salon experience to men’s doorstep for the first time ever. Our goal is to bring a world-class personal care experience to men at a time and place of their convenience, enabling them to look and feel their very best.”

UrbanClap’s premium men’s grooming services have been launched in nine major cities, including Delhi-NCR region, Mumbai, Bengaluru, Pune, Hyderabad, Chennai, Chandigarh, Kolkata, and Ahmedabad. Men in these cities can also select from a wide range of services including haircut and styling, shave or beard grooming, facials, pedicures, and hair color. Similar to the salon at home services for women, professionals for men’s grooming services too will bring everything with them from branded products and tools to disposable towels and sheets along with post-service clean up, so that consumers can relax and enjoy the service.