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Sourav Ganguly believes ‘ATK will be the real DADA’ in the new Star Sports regional campaign

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MUMBAI: The Hero Indian Super League Season 6 is all set to start from 20th October 2019 and the two-time champions, ATK, will kick off the new season against Kerala Blasters FC in the season opening game. Reinventing their game, ATK is back with their Season 1 winning coach, Antonio Lopez Habas who got them their maiden title and stars like Pritam Kotal and Roy Krishna who will help them clinch the trophy for a record third time. All these new inclusions give the team a new vibrant feel which is captured in the new Star Sports campaign.

The TVC is part of Star Sports’ larger campaign named #TrueLove which is all about celebrating fans’ love for the beautiful game of football. ATK is back stronger with coach Habas and they are all set to make a comeback with vengeance which is expressed by Sourav Ganguly in the new commercial. The TVC takes an interesting view on how ATK is not just a team but it’s a state where fans are so passionate about football that the fans are thoroughly updated. The Dada of Bengal, Sourav Ganguly, signs off saying, “Eikhane Dada ami na, ATK” which literally translates to, Sourav Ganguly is not the dada, but ATK as a team is. 

Season 6 of Hero Indian Super League promises to be exciting for the fans and broadens the leagues geographical presence with new teams like Hyderabad FC and Odisha FC. Currently ATK is at par with Chennaiyin FC as both the teams have won two titles each till date, thus giving the Kolkata based team, a chance to create history by winning the third title.

A season of #TrueLove, fans will be enthralled and can catch all the 90 league matches of Hero ISL season 6 on the Star Sports Network in seven-languages across 6 sports channels, Hotstar and Jio TV.

List of channels – Star Sports 2, Star Sports 2 HD, Star Sports 1 Hindi, Star Sports 1 HD Hindi, Star Sports 1 Tamil, Star Sports 1 Telugu, Star Sports 1 Kannada, Star Sports 1 Bangla, Jalsha movies, Jalsha movies HD and Asianet Plus.

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