Rajiv Bose joins Pro Panja League as business head

Rajiv Bose joins Pro Panja League as business head

Earlier, he was VP and head of sales & marketing for the IPL franchise, Kings XI Punjab.

Rajiv Bose

Mumbai: Pro Panja League, the world's premier arm-wrestling league, on Monday appointed Rajiv Bose as its business head. Throughout his career, Bose has managed sponsorship and marketing of several sports businesses and properties, including Nimbus Sport/Neo Sports/Neo Cricket, KPH Dream Cricket (Kings XI Punjab), and Quess East Bengal, among several others.

Bose has over 25 years of experience in advertising, sales, broadcasting, and sports marketing. He has previously managed the marketing and sales divisions of several media groups, including the Dainik Bhaskar and Amar Ujala Publications.

After taking over, Bose immediately got down to business as the Pro Panja League held its second ranking tournament in Gwalior, which attracted over 600 arm-wrestlers from all over the nation.

Speaking on the appointment, Bose said, "Pro Panja League is the home for arm wrestling and I look forward to building this sport and the league as one of the top sports leagues in the country. Parvin Dabas and Preeti Jhangiani have put their heart and soul into the sport. Having witnessed the ranking tournament, I am confident that arm-wrestling is going to be popular in the country in the years to come."

"We, at Pro Panja League, welcome Rajiv Bose. Rajiv is a man of many talents, especially in the fields of sports management and broadcasting. We are sure his vast experience in the sports ecosystem will combine well with the ethos we have created here at PPL. We look forward to exciting times ahead," Pro Panja League co-owner Parvin Dabas said in a statement.