MAM

PokerBaazi.com to donate Rs.10 lakhs to fight off Covid-19, help daily wage workers

https://indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2020/04/02/pokwer.jpg?itok=wejnUL19

MUMBAI: As a humble contribution towards defeating the pandemic spread across the entire country, PokerBaazi.com, a leading online gaming platform, has stepped forward to donate a minimum of Rs 10 lakhs to support India’s battle against Covid-19 by associating with Dehi Youth Welfare Association (DYWA). The platform has organized a special tournament series on their app to support the cause. The brand will be donating the entire tournament fee raised from the main event as well as an equivalent amount from the company’s side towards supporting daily wage workers with ration and money.

The development comes as the company believes in joint efforts by every responsible corporate to overcome these harsh times and wants to extend aid to the most vulnerable section of society. Also, through this initiative many players associated with the company are likely to come together to make their contribution.

Mr. Navkiran Singh, Founder and CEO at Baazi Games, the group entity of PokerBaazi.com, said, “The entire world is going through a very tough time and the situation is extremely unfortunate. We believe that only collaborated efforts from all will help the world sail through this pandemic. We consider ourselves fortunate to be able to extend our support and be a part of the battle against coronavirus. We wisheveryone to stay safe and careful during this time.”

This comes at a time when the fantasy sports business vertical of the group, BalleBaazi.com, is highly affected by the global lockdown. Singh feels optimistic about things getting better soon and added,”Fantasy sports gaming in India has very bright prospects and we are confident that things will get to motion as soon as things get better on ground. In the meanwhile, we have to come together and help the needful for their sustenance.”

In the past as well, PokerBaazi.com has been associated with various causes to uplift underprivileged sections of the society.  The company last year had organized a motivational session with Olympics Bronze medallist, Vijender Singh and has actively participated in numerous social initiatives like Kerala Flood Relief, Clean Yamuna campaign and sustainable food development systems for underprivileged children. 

Latest Reads

https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/26/Annum-Waris.jpg?itok=GgEO8snM
Made in lockdown: The story of Airtel's ad film

NEW DELHI: Covid2019’s impact on ad houses and production companies has been massive. It’s been quite challenging with all shoots halted for more than two months now. However, many production houses showed great resilience against the odds, drafted newer ways of working and came out with some...

MAM Marketing MAM
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/25/ramesh.jpg?itok=3XhJJkGi
Siyaram’s sets a new GUINNESS WORLD RECORDSR achievement for ‘Most Viewers For A Retail Management YouTube Live Stream’ during its ‘Textile Mahakumbh’

Siyaram’s, one of the leading textile brands in men’s fashion for over four decades, hosted its first-ever unique online initiative ‘Textile Mahakumbh’ that brought together textile retailers from across India to address the challenges faced by the industry during the Covid-19 crisis. The ‘Textile...

MAM Marketing MAM
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/25/frsh.jpg?itok=uAtf4Yc7
Salman Khan launches personal care brand Frsh

MUMBAI: Bollywood actor and entrepreneur has announced the launch of his personal care and grooming brand Frsh, with the launch of an eponymous sanitiser. Frsh is co-created by Scentials Beauty Care and Wellness Pvt, a beauty brand co-founded by former tennis professional Mahesh Bhupathi. ...

MAM Marketing MAM
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/25/zirca.jpg?itok=_eBprZkF
Zirca Digital to represent Fandom in India

Mumbai: 360-degree digital solutions provider Zirca Digital Solutions has been appointed as the exclusive advertising sales representative in India of global entertainment platform Fandom. As part of the partnership, Zirca will work towards maximising Fandom’s advertising revenue potential, build...

MAM Marketing MAM
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/25/sunil.jpg?itok=SXma8Gje
NxGn Sports Interactive appoints Sunil Chhetri as brand ambassador for Twelfth Man

MUMBAI: Sunil Chhetri has been announced as the official brand ambassador of Twelfth Man – a fantasy football platform by NcGn Sports that allows users to compete in a large variety of contests against other users for free or by paying entry fees to join a prize pool. Contest types include DFS,...

MAM Media and Advertising People
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/25/meera.jpg?itok=-nC5U4dv
Meera reminiscences the good old times with popular ‘Velikizhamai’ advertisement from the 90’s

In these unprecedented times of COVID -19, as we are all locked up in our homes for a major part of the time, it is becoming increasing difficult to cope with the stress arising out of this uncertainty. Meera, one of the flagship brands of CavinKare strongly believes that tradition encompasses...

MAM Marketing MAM
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/25/ss.jpg?itok=Jv_xp07R
Shoppers Stop celebrates EID across its online channels during Lockdown 4.0

National: While COVID-19 has created an unprecedented challenge for brands to connect with their target audience, Shoppers Stop has been consistently engaging consumers with meaningful and entertaining initiatives. The leading retail brand has taken a unique and well-thought-out approach to stay...

MAM Marketing MAM
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/25/Arvog.jpg?itok=Mc1dEZiF
“Daudega India” by Arvog perfectly sets the mood for an India waiting to rise above the pandemic

The world is in the throes of great change and understandably, it has been a challenging few months. With great uncertainties over almost everything, people are looking for hope, faith and comfort. Arvog’s scintillating song “Daudega India” is like a shot in the arm for a society that’s waiting for...

MAM Marketing MAM
https://indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/25/aa.jpg?itok=wMB8jWTO
Being self-reliant means much more than just going vocal for local

A country must be self-reliant irrespective of a pandemic, TERI School of Advanced Studies vice-chancellor (Actg) Manipadma Datta told Indiantelevision.com while sharing with us his thoughts on the “Vocal for Local” initiative of the Indian government.

MAM Marketing MAM

Sign up for our Newsletter

subscribe for latest stories

* indicates required