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Mumbai Metro One signs Connect Digital for its social media duties

To build and manage content strategies and creatives for the brand across social media.

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Mumbai: The leading digital agency from the Connect Network family, Connect Digital, has won the social media mandate for Mumbai Metro One (MMO).

As a part of this association, the agency will build and manage the content strategies and creatives for the brand on Facebook, Instagram, and Twitter.

Connect Network MD and founder Haresh Nayak said, "We are ecstatic to be working with a legacy brand to help them create visibility amongst the relevant target audience. Our team is confident in shedding new light on the brand’s social media pages and contributing to their growth."

On sharing the excitement of winning the mandate for MMO, Connect Digital AVP Charu Rawat commented, "We are happy to have the opportunity to partner with Mumbai Metro One and we can’t wait to build a dynamic brand presence for them. Our strategy is to enhance the top-of-mind recall that the brand has created by applying creative, new-age thinking and a strong storytelling narrative."

"The agency looks forward to harnessing the best of their capabilities, talent, technology, and partnerships and helping Mumbai Metro One build even more powerful consumer connections," she added.

Speaking about this association, Mumbai Metro One business head Shyamantak Choudhury said, "Connect Digital demonstrates a strong understanding of the digital category at large. The team is motivated , diligent, and pays strong attention to detail, something that became evident in the multiple discussions we’ve had over a period of time. We're thrilled to partner with them as our social partners. This engagement will help us elevate our brand presence with the right strategy, innovation, and creative thinking. We are looking forward to creating some good and memorable work."

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