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Garage Worldwide onboards Sanjay Deshmukh as CEO

He has 25 years of experience in the industry.

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Mumbai: Garage Worldwide, the design, digital and content agency of Famous Innovations, has brought in Sanjay Deshmukh as the CEO.

Over the years, he has worked on a number of brands and categories, from FMCG to banking, fashion, telecom, tourism, automobiles, technology, and politics, and created successful brand stories and growth strategies. He has also helped the IIT start-up group with GTM strategies.

Deshmukh has 25 years of rich experience in brand and business growth strategies, brand communication, social media research, political risk communication, digital marketing and data-driven marketing strategies. He started his career with RK Swamy-BBDO in 1990 and moved ahead with Enterprise-Nexus, and Mudra-DDB Bangalore.

In his wide career span, Deshmukh has travelled across countries to work across industries for data-driven strategies and more. Joining Garage Worldwide, he has come a full circle starting from Mumbai, Delhi, Bangalore, Dubai, and back to Mumbai.

Famous Innovations founder and chief creative officer Raj Kamble said, "Garage possesses the ideal fusion of media know-how, tech savviness and creative spark. All of these areas in India have enormous potential, and the country’s digital revolution is just about to take off. We’ve seen the actual power of digital over the past few years, and we are eager to make the most out of it at Garage. With Deshmukh’s onboarding as the CEO, we look forward to making Garage - the best digital agency in India. He has mastered the art of creating excellent brand growth strategies and communications and thereby is well deserving of the position of CEO.  We wish him luck and tons of creative ideas for this new role and we hope to grow together in the process."

Deshmukh said, "Throughout my career in various capacities, I have worked with a number of entrepreneurs and I have admired their passion and instinctive risk-taking abilities. My role at Garage in that sense was a perfect opportunity because it is driven by a passionate founder like Kamble. We already have a talented group of people, recognition as the best digital agency of 2022 and an impressive list of clientele. Our aim is to become the best creative digital agency both in terms of content and performance. The difference between good and engaging content depends on an agency’s willingness to push the envelope and we’ll do just that."

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