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Dia Mirza and Bhumi Pednekar collaborates with Flipkart Green

The virtual store brings sustainable products to adopt a suitable lifestyle.

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Mumbai: Known for her contribution towards environmental sustainability and wildlife conservation, Dia Mirza has recently posted about the ‘Flipkart Green’ e store on her Instagram, spreading awareness about the importance of making environmentally conscious shopping decisions.

Bhumi Pednekar, who is also a strong advocate for action against climate change, has been spreading the word about ‘Flipkart Green’. Pednekar has worked with other climate change activists and constantly leverages her reach to build awareness around climate related issues, sensitizing people to switch to responsible lifestyle choices.

Flipkart, India’s homegrown e commerce marketplace, introduced ‘Flipkart Green’, a dedicated virtual store on its app, bringing together lakhs of sustainable products to cater to customers looking to adopt a sustainable lifestyle. 

With over 40 brands and counting and more than 30,000 sustainable products, ‘Flipkart Green’ will be a dedicated section on the Flipkart platform, for globally certified sustainable products from categories such as beauty and makeup, grooming, healthcare, food, home decor, sports, fashion and more. Through this introduction, the platform aspires to bring about a positive impact and create a shared value for the community and the planet.

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