Prajakta Koli
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Social Knights: Influencer marketing set for 25-30% y-o-y growth

Influencer marketing has grown by over a 100 per cent in 2020 and is all set to clock in an year-on-year growth of 25-30 per cent from hereon, for at least two-three years, Content+ Mindshare SVP Ajay Mehta stated during’s Social Knights virtual roundtable discussion on Friday.

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Pulse launches marketing campaign #PulsePePulseChallenge

Mumbai: PassPass Pulse, India’s favourite candy known for its sweet and spicy flavours, has launched one of the most exciting Influencer marketing campaigns, #PulsePePulseChallenge on all major social media platforms. The challenge is to stack three Pulse candies on top of each other in 15 seconds...

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9th Season of Asia’s largest content festival, India Film Project concluded with the celebration of creative minds

Happiness, enthusiasm and festive fervour prevailed over the last weekend at Mumbai’s Mehboob Studios as Asia’s largest content festival India Film Project was concluded with much fanfare.One of the most anticipated events of the year IFP, in its 9th edition, witnessed over 35000 participants from...

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Anshula Kapoor’s online fundraising platform ‘Fankind’ launches its third campaign with YouTube star Prajakta Koli

MUMBAI: Anshula Kapoor’s online fundraising platform which unites celebrities, fans and charities launches its third campaign with well-known YouTuber, Prajakta Koli. The digital diva will be raising funds for ‘The Banyan Foundation’ in Chennai. The proceeds of this campaign will be used to support...

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Bhuvan Bam, Ashish Chanchlani, Prajakta Koli and other artists to perform at “Social Nation” festival

MUMBAI: India’s first ever live event celebrating the emergence of the digital content creators and communities, “Social Nation” will witness performance by artists like Ashish Chanchlani, Be YouNick (Nikunj Lotia) , Bhuvan Bam, CarryMinati (Ajey Nagar), Dancefit Live, Harsh Beniwal, Jonita Gandhi...

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