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PBL: Setting stage for next big thing on Indian sporting landscape

India has witnessed the emergence of a multi-sports culture over the past few years. This significant development has come on the back of a promising display by Indian sportspersons across various disciplines, the meteoric rise of home grown leagues and the consequent widening of the fan base of...

Television TV Channels Sports
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Task Force being set up to study preparations for next three Olympiads

NEW DELHI: India sent its largest contingent to the Rio Olympics 2016, with even Sports Minister Vijay Goel being present there.

Television TV Channels Sports
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'Indians know little about India's Olympic quest at Rio' says Tata Salt's survey

MUMBAI: 40 per cent under the age of 30 believe India stands a chance to win an Olympic medal for Cricket; 48 per cent of the people surveyed believe that India has hosted the Olympic Games in New Delhi and 87 per cent of women under 30 years wish to have chosen being an Olympic sportsperson as a...

MAM Media and Advertising Ad Campaigns
IMG Worldwide acquires US-based Catalyst Public Relations

MUMBAI: Global sports, fashion and media company IMG Worldwide has announced the acquisition of Catalyst Public Relations, the US based communications firm that specialises in developing consumer-facing integrated marketing programmes focussed on three core platforms -- sports, entertainment and...

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Sportscasters disappointed with hockey loss, brand endorses see opportunity from Olympic wins

MUMBAI: With India winning six medals at the recently concluded Olympic Games in London, the question is what impact will it have on viewership of those sports.

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