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Anita Mookerjee joins Lodestar UM as head for South business

Media and marketing company, Lodestar UM has appointed Anita Devraj Mookerjee as the head for South India business.

MAM Media and Advertising People
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KYOORIUS CREATIVE AWARDS 2018 ANNOUNCES ITS MEDIA JURY

The entries for advertising, digital and media will be judged across 20 categories comprising 280 sub categories

Television TV Channels News Broadcasting
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IAA's new initiative seeks to end rigidity in office timings

A new social initiative titled #WorkToLiveToWork has been undertaken by the International Advertising Association’s (IAA) India chapter with Nandini Dias, managing committee member of IAA and CEO of Lodestar India, at the helm. Dias lost two colleagues in separate accidents related to railways...

MAM Media and Advertising People
BMW extends UM mandate to India

MUMBAI: BMW India has appointed Lodestar UM as its strategic media partner. Effective 1 July, 2017, this mandate will include media investment and strategic planning in print, television, online, out of home (OOH) and radio.

MAM Media and Advertising Account
Lodestar UM pockets Birla Cement account

MUMBAI: The M P Birla Group has chosen Lodestar UM (leading media agency from IPG Mediabrands) to handle the media duties of its Cement business. The M P Birla Group (established in 1919) and having interest across Cement, Power & Telecom Cables, Jute Goods, Healthcare, Education etc operates...

MAM Media and Advertising Account

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