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AAAI announces contest to redesign its logo

Mumbai: The Advertising Agencies Association of India (AAAI) on Tuesday announced a contest to redesign its logo to reflect the future of advertising and recast the descriptor 'Advertising Agencies Association of India' so as to showcase the evolving larger world of marketing communications. The...

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Meet Rimo Bose - TCL India's PR and branding manager

Mumbai: Rimo Bose is associated with TCL India as the head of PR & communications department. She commands over six years of experience in the field of corporate communications.  Bose joined TCL in the year 2020, and continues to be the lead for all PR and media related activities. As the...

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Mrig Sight Media bags digital media mandate for Devagabond

Mumbai: Global branding and marketing agency Mrig Sight Media has bagged the digital media mandate for Devagabond, a travel gear manufacturer. The account will be handled out of the agency’s Noida office.

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Digital Marketing – The Best Way To Create Branding

In this digital world, where everything is automated, many companies try to implement digital solutions for their problems. By hiring the relevant services, it is possible to sort out any problems using technology. Marketing is one such aspect to be considered in the business world. There are...

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E-grocery platform Grofers unveils its new logo

MUMBAI: Online grocery shopping app grofers has announced a change in its logo. The brand has now decided to change its name to lowercase. The online retailer took to its blog page to give an insight into the logo change, with a blog titled “Meet Our New Logo”.

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