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GUEST COLUMN: How can animation brands utilise communication tools to stay ahead

Mumbai: Animation brands have seen a considerable increase in the last three years. Animation is booming as a result of technological advancements and improved internet access. Through amusement and ingenuity, animated films and cartoons capture the interest of children of all ages. Animation is...

MAM Marketing Brands
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Streaming accounted for over one-third of US's TV consumption in June: Nielsen

Mumbai: In June, streaming captured 33.7 per cent of total television consumption in the US, according to The Gauge, which is Nielsen's monthly total TV and streaming snapshot. This is streaming's largest share of TV usage to be measured by The Gauge since its inception in May 2021. Conversely,...

iWorld Video On Demand
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Tata Play Binge brings bengali entertainment by onboarding hoichoi

Diversifying its content offerings, content distribution platform Tata Play (formerly known as Tata Sky) has added its 13th OTT platform, Hoichoi, to Tata Play Binge. The integration carries forward Binge’s objective of providing users access to content from across all OTT platforms in multiple...

iWorld Over The Top Services
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Anish Mehta moves on as CEO of animation studio Cosmos-Maya

Mumbai: Anish Mehta has decided to move on from his role as CEO of animation studio Cosmos-Maya after a ten-year stint. He built the studio from a 30-member team to a 1200+ powerhouse. He will be soon announcing his new venture sometime this year.

Television Production House Post Production
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Amazon Prime & AMC Networks to launch AMC+ and Acorn TV on Prime Video Channels in India

Amazon Prime Video & AMC Networks on Friday announced the launch of AMC+ and Acorn TV on Prime Video Channels in India.

iWorld Over The Top Services