• A+E Networks TV18 elevates Sangeetha Aiyer to VP & head marketing

    Submitted by ITV Production on May 13
    indiantelevision.com Team

    Mumbai: A+E Networks| TV18 has announced the promotion of Sangeetha Aiyer to vice president and head marketing.

    Aiyer was earlier GM-marketing for History TV18. In her new role, she will continue to report into A+E Networks|TV18 president Ajay Chacko.

    In her new role, Aiyer will oversee and supervise all the marketing verticals of the joint venture ? both consumer and trade in addition to providing strategic and marketing solutions for the channel History TV18.

    Chacko said, "Sangeetha has consistently played the role of a key growth driver for HISTORY TV18. Her strong brand marketing acumen has ensured that HISTORY TV18 got the required traction and also contributes positively towards the factual entertainment genre growth. Her expertise is core for further strengthening and expansion of the A+E Networks| TV18 portfolio.?
    A+E Networks | TV18 programming head Ritu Kapur said, ?Sangeetha?s out-of-the-box marketing strategies have helped position History TV 18 distinctly in the factual genre. From the power packed launch, to the innovations on social media and the online buzz with The Greatest Indian and the inventive campaign for Pawn Stars and Bollywood @100, Sangeetha has ensured that History TV 18 is always on a dynamic high.?

    Speaking on her elevation Aiyer added, ?It?s a privilege to be part of the fabulous team at A+E Networks I TV18. Personally it has been a fascinating journey since the launch of the channel; History TV18. We all have given our best efforts in launching and sustaining the momentum of growth for History TV18. I?m happy about my new role and I believe that the coming times are going to be immensely challenging and exciting.?

    Aiyer has over 14 years of experience in Brand Management, Content Planning and Activations. Prior to joining Network18 group, she was associated with brands like Times Television Network, Arvind Mills, Star India Pvt and Reliance Media Network.

  • History TV18 elevates Sudheer K G to VP & head programming

    Submitted by ITV Production on May 07
    indiantelevision.com Team

    MUMBAI: A+E Networks|TV18 has elevated Sudheer K G to the post of vice president and head programming of its factual entertainment channel History TV18 with immediate effect. Till now he was vice president - programming for History TV18.

    In his new role, Sudheer will oversee and drive the programming strategy for the channel and will endeavour to create a superlative advantage for History TV18 in the competitive factual genre television space.

    He will report in to A+E Networks|TV18 programming head Ritu Kapur.

    A+E Networks|TV18 president Ajay Chacko said, "With a career spanning over 15 years, Sudheer, with his vast experience in programming, scheduling, acquisitions and production has taken History TV18 to new heights. He is key role to the channel delivering the best viewing experience to its audiences."

    Kapur added, "Sudheer has demonstrated immense skill and ability to constantly gauge shifting and fragmented audience tastes to create a programming lineup that is both attractive and appealing to our target audience. I am positive of his growth trajectory going forward. His keen and astute sense of the programming domain makes him a valuable asset to the team."

     Sudheer said, "I?ve had a great journey so far with exciting milestones and the opportunity to work with some of the brightest minds in the industry. Today?s constantly evolving media universe and consumption habits are going to be quite challenging and interesting. I am eagerly looking forward to my new role and responsibilities."

    During his earlier tenure at Discovery Networks India Sudheer was instrumental in the programming and language initiatives of Discovery, Animal Planet and TLC.

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  • A+E Networks debuts new TV movies, real life series, formats at MipTV 2013

    Submitted by ITV Production on Apr 02
    indiantelevision.com Team

    MUMBAI: US media company A+E Networks heads to next week?s television trade event MipTV in Cannes, France with a new line-up of TV movies, real-life series, and a selection of formats for the international market.

    Headlining the slate are the new Lifetime Original Movies, ?Ring of Fire?, starring Jewel, ?Betty and Coretta?, starring Angela Bassett and Mary J. Blige, and ?Romeo Killer: The Chris Porco Story?, starring Eric McCormack and Lolita Davidovitch. Other programming highlights include the character-driven series ?Storage Wars: New York?, ?Double Divas?, along with ?7 Days of Sex?. Returning shows include ?Counting Cars?, ?Duck Dynasty?, and ?The Men Who Built America?.

    A+E Networks MD international content distribution Marielle Zuccarelli said, "A+E Networks? MipTV line-up features new and returning content across a variety of genres. We are very excited about our newest Lifetime Original Movies, which include two very moving bio-pics in ?Ring of Fire? and ?Betty and Coretta? as well as the crime thriller ?Romeo Killer: The Chris Porco Story?. We have also added a number of entertaining new character-driven series, including ?Double Divas? and ?Storage Wars: New York?.
     
    "Our returning slate includes the acclaimed ?big history? productions, ?The Men Who Built America? and ?Mankind The Story of All of Us?, both of which feature cutting-edge graphics and beautifully shot recreations that give these programs a truly cinematic look and feel."

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