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It’s a match! Tinder and Pocket Aces team up to show how people are Dating In 2020 in the new format ‘FilterCopy Mini’

NEW DELHI: In a bid to constantly innovate, and cater to the changing content consumption habits of the audience, Pocket Aces’ short-form video channel, FilterCopy, has launched a new Instagram-first format called ‘FilterCopy Mini’ that will focus on telling short,  relatable stories in just under...

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TikTok ban to see influencer spillover onto YouTube & social spaces

KOLKATA: The recent ban on Chinese social media platform TikTok in India sent shockwaves across the country's TikTok community. The platform, which leverages viral, user-generated content, has more than 120 million users as recorded in June 2020.

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Facebook hires directors to support growing partnerships in India

NEW DELHI: Facebook has hired Francis  Jose, Manohar Hotchandani and Paras Sharma in its growing partnership team in India. With extensive experience in technology, telecom, media and entertainment, these new additions will help lead strategic partnerships and initiatives to support Facebook’s...

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TikTok ban: Indian UGC apps ready to take on traffic; see advertiser interest too

TikTok had become a rage among millions of Indian youth until the Indian government’s interim ban crushed its multi-billion dollar strategy. Creators, influencers and marketers will have to seek an alternative platform as the future of TikTok remains uncertain in the country.

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Facebook launches Avatars in India

NEW DELHI: Facebook today announced the launch of Avatars in India. With much of our social interaction these days are taking place online, it’s more important than ever to be able to express yourself personally on Facebook. Avatars will allow you to create a digital persona that’s uniquely...

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