Content Hub

Content Hub

Zee TV's Aparna Bhosle on changing the content game in television

MUMBAI: Traditional television broadcast has long been a staple of entertainment. But as the fast-growing internet and over-the-top (OTT) video platforms make inroads into the consumer market, more and more people are beginning to cut the cord and move to a digital viewing experience. The rules of the content game have changed.

TV Shows Factual
TV18's Avinash Kaul on bringing the local Indian flavour to infotainment genre

MUMBAI: Capturing viewers’ interest with shows on issues of contemporary, local significance like surgical strikes, national elections, Ganesha festivals, marvels and mysteries of India – that’s how History TV 18 aims to stand out in the niche segment of infotainment channels in India. 

TV Shows Factual
Appetite for quality content pushing the need for technological advancement

KOLKATA: With the appetite for quality content growing exponentially among consumers, the need for upgradation of technology has also risen simultaneously. Content studios and production houses have started looking at high quality hardware as well as cloud computing to keep up with the demand for better viewing experience. Moreover, the organisations are also looking at tools for easier remote work as the pandemic has changed the way the industry works.

TV Shows Factual
Reliance Big Synergy CEO Rajiv Bakshi calls it quits, joins ZeeL

KOLKATA: Reliance Big Synergy CEO Rajiv Bakshi has stepped down from his position. Bakshi has now joined Zee Entertainment Enterprises Ltd (ZeeL) as its chief operations officer - revenue. According to sources close to the development, he will report to ZeeL South Asia business president Rahul Johri.

TV Shows Factual
Our fiction & non-fiction shows will hold the fort against IPL: Colors’ Manisha Sharma

MUMBAI: A handful of people confined together in a building for days on end, with little to no contact with the outside world. Call it lockdown or the premise of Colors’ marquee property Bigg Boss, whose season 14 dropped in October 2020, a time when people across the country could relate to the show contestants’ (or inmates) plight like never before. After four months, the show wrapped up; the journey was not easy, the stakes were higher for the makers as well as the contestants.

TV Shows Factual
INS asks Google to compensate publications for use of content

NEW DELHI: The Indian Newspaper Society (INS) has asked search giant Google to compensate print publications for carrying their content online and share 85 per cent of the ad revenues amid a widening global face-off between big tech and media companies.

TV Shows Factual
Vistas Media Capital aims to disrupt the content financing structure

MUMBAI: Singapore-based media investment entity Vistas Media Capital (VMC) made news in 2020 when it invested $5 million in Planet Marathi to acquire strategic equity in the OTT platform. The investment arm further roped in former Viacom18 COO Raj Nayak as an advisor to get a deeper insight into the country’s media and entertainment space.

TV Shows Factual
Content studios on the importance of genres in storytelling

MUMBAI: Taking the word at its definition, genre is the “term for any category of literature or other forms of art or entertainment, e.g. music, whether written or spoken, audio or visual, based on some set of stylistic criteria.”

TV Shows Factual

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