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29 November 2022 Volume 15 Issue No:15
MAM | Marketing
Bombay Design Centre gets artistic for Camlin Well-known art and craft brand, Kokuyo Camlin is a pioneer in building quality products that are made in India and have been loved by millions of artists for over 90 years. The brand has partnered with design and tech firm Bombay Design Centre to build India's first art and artist platform with content, creativity, and commerce at its core. Read More...
MAM | Marketing
Prasanth Kumar of GroupM is president of AAAI GroupM Media India's South Asia CEO Prasanth Kumar has been elected as the president of the Advertising Agencies Association of India (AAAI) for the year 2022-23 at its annual general body meeting, which was held on 28 November. Read More...
MAM | Marketing S. Subramanyeswar is the new Group CEO at MullenLowe Lintas As part of its new era, MullenLowe Group has announced the appointment of S. Subramanyeswar, aka Subbu, as the group CEO, effective immediately. Amer Jaleel, who held the designation of chairman and chief creative officer, and Virat Tandon, who was group CEO at the agency, have bid adieu to the company. Read More...
MAM | Marketing dentsu appoints Unmesh Pawar as chief people officer for India & South Asia Speeding up its growth journey, dentsu has strengthened its leadership team with the appointment of Unmesh Pawar as chief people officer (CPO) for India & South Asia. In his new role, Pawar will report to dentsu APAC chief people officer Luke Speers, and dentsu India interim CEO Peter Huijboom. Read More...
MAM | Media And Advertising Dabur Chyawanprash launches new campaign 'Ghar Ghar Bann Gaya Dawai Ki Dukaan' with Akshay Kumar Ayurvedic health supplement brand Dabur Chyawanprash from Dabur India Ltd. announced a new campaign, "Ghar Ghar Bann Gya Dawai Ki Dukaan" with superstar Akshay Kumar. Conceptualised by McCann, the campaign highlights how self-medication has become a trend in every household. Read More...
MAM | Marketing Hyundai Motor India announces its brand campaign Beyond Mobility 2.0 Smart mobility solutions provider and exporter, Hyundai Motor India Ltd. (HMIL), on Monday released its new brand campaign, "Beyond Mobility 2.0." Under Hyundai's global vision 'progress for humanity,' the campaign focuses on leading the future of mobility with cars that are shared, connected, and clean. Read More...
More News From Indian Television
B4U set to expand its movies offering with 'Dhamaka' India's pioneer broadcaster with a global footprint across 100 countries, B4U, is all set to launch their fifth channel and third Hindi movie offering, called Dhamaka Movies. With high-quality, aspirational, stylish, contemporary, and blockbuster content across action, comedy, horror, & romance genres.........Read More...
GUEST ARTICLE: Is investing in start-ups viable in the post-covid era? The internet has boosted the startup scene all over the world, including India. Many homegrown startups have not only attracted a good customer base but are seeing investors of all sizes plug their money at different stages of the startups' expansion in their respective markets........Read More...
Brazilian Footballer Ronaldinho joins Koo Former soccer player Ronaldinho has joined Koo. His Koo handle is @ronaldinho. Ronaldinho joined the platform, and posted in Portuguese, English, and multiple Indian languages. Such behaviour as posting in multiple languages is unique to Koo.......Read More...
More News From India
» Hyundai Motor goes beyond mobility with its latest campaign » E-gambling: Study shows how impactful celebrity endorsers are Source: ET Brand Equity » MullenLowe Lintas Group's Next Era Subbu is the new Group CEO » 78% of marketers saw a lift in marketing efficiencies as per MMA EY report Source: Live Mint » Elon Musk says Apple mostly stopped advertising on Twitter » Yahoo to buy minority stake in Taboola in advertising deal Source: ET » States, trade body settle with Google, iHeartMedia over misleading ads » MullenLowe Lintas Group's Next Era Subbu is the new Group CEO Source: BS » Amid backlash for 'sexualising kids', Balenciaga apologises, files $25-million lawsuit: What is the row Source: Indian Express » Youtube leads with incomparable share of ad insertions of 26% between Jul-Sep'22: Report Source: Financial Express » One-third Of Top 100 Twitter Advertisers Pause Advertising: The Washington Post Report Source: Medianama » Beware Of Google Ads, It Could Be A Security Risk: Here's Why Source: News18
More National News
» What did the Trussell Trust learn from its first foray into TV advertising? » Ad of the Day: Made By Dyslexia recruits Jeremy Irons for classroom awareness campaign Source: The Drum » Negative attack ads dominate airwaves in Georgia a week out from runoff between Warnock and Walker Source: CNN » TikTok's Showtimes Ad Feature Aims to Accelerate Box-Office Sales Source: Variety » Yahoo gets 25% stake in Taboola as part of long-term advertising deal Source: Tech Crunch » Yahoo Takes Minority Stake in Ad Network Taboola Source: NY Times » Japanese prosecutors raid ad agencies in Tokyo Olympics probe Source: Aljazeera » Need a good cry? You're in luck, it's Christmas ad season Source: The Guardian » Hockey fans can likely bet on seeing more gambling-related advertising - for now Source: CBC » Brian Kemp stars in new TV ad to boost Herschel Walker Source: NBC News » Elon Musk has himself to blame for Twitter's advertising woes, civil rights groups say Source: CNBC
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