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15 Oct 2021 |
Volume 14 Issue No:34 |
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MAM | Marketing |
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Priti Murthy joins GroupM as president, GroupM Services India |
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GroupM India on Thursday announced the appointment of Priti Murthy as president, GroupM Services India. In her new role, Murthy would also be part of the GroupM India executive committee.
Murthy will work closely with GroupM's regional leadership team in ensuring seamless adoption of all the initiatives. |
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MAM | Media And Mdvertising |
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Heads Up For Tails appoints Samriddh Dasgupta as CMO |
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Homegrown D2C pet care company Heads Up For Tails (HUFT) on Thursday announced the appointment of Samriddh Dasgupta as chief marketing officer.
In his new role, Dasgupta will be responsible for scaling growth across the levers of brand and marketing, partnerships, community culture and engagement, and product innovation, said the company in a statement. |
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MAM | Marketing |
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Sukkhi ropes in Karisma Kapoor as brand ambassador |
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Online-first fashion jewellery brand Sukkhi has roped in Bollywood star Karisma Kapoor as its brand ambassador. The actress will be seen as the face of the brand, promoting its premium quality products which are available at attractive prices across India, said the statement. |
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MAM | Marketing |
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Meesho records 750% growth in users during festive sale event |
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Internet commerce platform Meesho has recorded 750 per cent growth in users over last year during its flagship festive sale event, Maha Indian Shopping League. Nearly 60 per cent of the total demand was driven by Tier 4+ markets, including remote locations like Khawzhwal and Sopore, said the ecomm in a statement. |
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More News From Indian Television |
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| Prasar Bharati launches content acquisition portal |
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| Public broadcaster Prasar Bharati on Thursday announced that it has launched a content acquisition Portal to enable ease of doing business in the process of online content acquisition.
In its 158th meeting held on 15 November 2019, the board of Prasar Bharati had approved an online content acquisition policy for off the shelf content, in a bid to ensure transparency, accountability and ease of doing business in the process of content acquisition......................... Read More... |
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| Roposo launches live entertainment commerce |
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| With an intent to disrupt the mobile and online commerce space, Roposo on Thursday announced the launch of a digital destination for creator-led, live entertainment commerce. According to a statement, the new offering will enable consumers to shop for top-notch products in real-time within a live, virtual mall environment. ......................... Read More... |
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