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MUMBAI:
BIG 92.7 FM, India’s No. 1 FM Station, marked the first anniversary
of their Jalandhar Station. The Network which already boasts of
its presence in 44 cities across India, began with its launch in
September 2006 and in a short span of time, has ensured presence
across the length and breadth of the country. The Jalandhar Station
was the second to launch after Chandigarh in the Punjab cluster
and has in the last one year grown to be an addiction amongst the
people of Jalandhar who are ardent lovers of RJ’s and the shows
on BIG 92.7 FM.
The
celebrations saw a sizzling performance by singer Master Saleem.
Jalandhar’s favorite singer Saleem has got huge recognition
by his latest hit ‘Dil da Mamla’ (Hey Baby). His father
Ustad Puran Shah Koti is a big name in Sufiana singing. Saleem performed
some of his latest numbers during the celebrations at Lilly Resort.
RJ Mamta, RJ Vikrant, RJ Sugandha and RJ Vikas also performed to
some of their favorite numbers.
Since
its launch, the Station has created a new meaning to the word ‘entertainment’
in the City and has been instrumental in bridging the social gap
and creating awareness among the people of the City. The Station
has not only provided a whole-some mix of entertainment to the local
populace, but also acted as a forum to address various social concerns
/ issues faced by them. The Station, which lives its brand-line,
Suno Sunao, Life Banao in everything that it does has undertaken
activities that have really impacted listener lives positively.
Hence, whether it was setting up of Peeaus (drinking water stalls)
for the people of the City, organizing parties for the youth and
the women of the city, honoring the disabled, celebrating festivities
or the excellent programming mix of the Station, the endeavor has
been to offer a wholesome entertainment mix for the people of the
City.
As
part of its anniversary celebrations, the Station had some great
entertainment planned, which ensured great dhoom and masti across
the day, whether on air or on ground:
Listeners
shared their memorable experiences with BIG 92.7 FM
RJs shared some of the most interesting experiences
A colorful cake cutting ceremony at Lilly Resort
In
its endeavor to strengthen its programming and further its offering,
BIG 92.7 FM will be tailor making its programming to ensure it is
a true reflection of the ‘vibe of the city’. The Station
will soon be introducing a talent hunt wherein, students from various
local colleges will share interesting updates from college campuses.
The Station also plans to launch a special show for the ‘youth
of the city’. All this and much more action packed programming
can be looked forward to, only on BIG 92.7 FM, Jalandhar.
In
a press meet hosted by BIG 92.7 FM to mark the 1st Anniversary of
Jalandhar Station, Mr. Siddharth Bhardwaj – Regional Director
– North - I, BIG 92.7 FM, said, “We have been entertaining
the people of Jalandhar for the past year now and are thankful to
them for welcoming us with open ears! The response has been phenomenal,
which has worked as a great encouragement for Team. Our offerings
have always been a cut above the clutter and has ensured a positive
influence on the lives of the listeners – whether on air or
on ground. The coming year will only see our offerings strengthen.
We are a true reflection of the ‘vibe of the city’ and
will continue to play the role of a platform for self expression
for the people of Jalandhar. Suno Sunao, Life Banao!”
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