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MUMBAI:
MY FM, the Bhaskar Group radio station, announced the launch of
its newest station in Nagpur with a bang, featuring a mesmerizing
concert by India’s original Rock Band, Euphoria. The band’s
performance on the occasion of 94.3 MY FM’s new station launch
added zing to the air and made it undoubtedly one of the most electrifying
nights in Nagpur City in a very long time.
94.3
MY FM’s Nagpur station became operational on Sunday, October
21, but the launch was officially announced through an unforgettable
Mega Musical Concert on Saturday, October 27. The venue for the
Mega concert was the Krazy Castle auditorium in Nagpur City, exactly
opposite the beautiful Ambazari Lake – the perfect setting
for the occasion. People poured in huge numbers to be a part of
the whole experience, adding to the enthusiasm of the performers.
And for all those music lovers who couldn’t make it to the
concert, 94.3 MY FM aired the entire concert Live! for its listeners.
Spirits
were high and Nagpur was in for a truly amazing musical performance.
And once the band started performing, it was a pretty noisy affair.
Audiences roared and cheered every song and the city was completely
‘Dhooming’.
Euphoria
was formed in 1989, but made it to the big league after nine long
years of dedication and efforts with its first hit ‘Dhoom’.
The band coined the term HindRock in India and today, has created
a home for itself in the hearts of music lovers across the country.
Said,
Mr. Harrish M. Bhatia, Business Head, 94.3 MY FM, “Euphoria
is the success story of five passionate and committed youngsters
who followed their hearts. 94.3 MY FM shares the same philosophy
as theirs, which is why Euphoria’s association with the launch
in Nagpur. The music lovers present here and the ones listening
to the telecast at home got a truly mesmerizing musical treat.”
Added,
Viplove Gupte, National Programming Head, 94.3 MY FM, “After
setting the standards & expectations so high with such a massive
launch event, we will do our best to keep this momentum going for
the Nagpurites.
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