|
MUMBAI:
BIG 92.7 FM, India's No.1 FM Station, came forward to protest against
the increasing pollution of the lakes in the lake city of Udaipur.
This is part of the Station's endeavor to impact people's lives
positively in everything that they do. To increase awareness among
the residents of the City and to seek their support and participation,
BIG 92.7 FM's RJ Ankit spent three long days in a boat in the middle
of the famous Fateh Sagar Lake in Udaipur, campaigning against increasing
pollution and congestion of the lakes. RJ Ankit's protest witnessed
huge fan following with people coming to visit him through the day
and leading into the night. People from across ages and sexes came
forward to support RJ Ankit and the noble cause being supported.
 The
campaign began on 23 November and concluded on 26 November, with
huge number of citizens coming together to pledge against the lakes
being polluted due to various reasons. RJ Ankit had taken this step
to create a sense of responsibility among the people towards the
lakes of Udaipur – which are one of the biggest assets of the
City. To support the protest, RJ Ankit's fans formed a rally while
Ankit which was attended by huge crowds.
Living
upto its brand line – 'Suno Sunao – Life Banao',
BIG 92.7 FM has crossed another milestone, in supporting causes
relevant for the lives of the people in the city.
Speaking
on the occasion, Abhishek Sharma, Station Head – Udaipur, BIG
92.7 FM said, "It is our constant endeavor to offer a wholesome
mix of entertainment on air and create a social awareness through
responsible on-ground activities. This endeavor by our RJ has witnessed
huge success in reaching out to the masses and creating a sense
of responsibility. Activities like this has not only made people
aware of the increasing pollution but also made each of them responsible
of their social responsibility
|
