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MUMBAI:
Reliance today announced its foray into the FM radio phones segment
with the launch of 2 new feature-rich Classic Colour phones - Classic
261 and Classic 761. And at just Rs. 1888 and Rs. 1919 respectively,
the prices are music to the ears. With an ever increasing range
in its portfolio - Classic brand from Reliance is now well established
in the handset landscape of the country. It is the fastest growing
handset brand and the largest selling operator brand in the country.
"Our
Classic range of phones have been extremely well received by customers
and the launch of Classic Colour FM radio phones is a reflection
of our market insights. With FM channels now available in all major
cities in the country, our FM radio phones will provide not just
mobile connectivity but also portable entertainment at very affordable
prices." said Mr S.P Shukla – President, Personal Business-
Reliance Communications.
Both
the models launched today - Classic 261 and Classic 761 are SIM
based and have all the features that one would look for in a mobile
phone. Like the other Classic phones launched last month, these
phones too score very high on look, feel and form factor. Classic
761 also comes in a trendy brushed silver finish which is sure to
appeal to style conscious youth. Similarly Classic 261 is a feather-lite
large screen display model which will appeal to all customer segments
.
It
may be recalled that Reliance had very successfully launched its
Classic range of feature rich monochrome and colour phones just
last month which had led to a record '1 million handsets sale in
a week' followed by another half million colour handsets in the
same month.
Classic
handsets are available at 1500 exclusive Reliance Showrooms and
over 3 lakh retailers serviced by nearly 2000 distributors. These
handsets are backed by a country wide network of service centers.
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