| MUMBAI:
Marking yet another landmark in the history of live TV experience, dishtv, the
pioneers of DTH technology in the country, brings the first of its kind in the
world, technology innovation - dishtv on computer. This special set top box when
connected to the desktop PC, can alter between computer and Live TV merely at
the click of the button. Dishtv
on computer extends unparalleled experience to the viewers by offering the boutique
171 channels; value added service, active features, gaming and the like. Re-iterating
dishtv's pioneering commitment to the Indian market, Mr. Jawahar Goel, Managing
Director, dishtv says, "With this new innovation of dishtv on computer, a
cutting - edge home entertainment device, dishtv builds on its position as the
ultimate authority re-defining the television viewing space.. Enriched with all
dishtv content and value added services, it will provide the customers with digital
TV viewing experience while working on computer, at just the click of a button". It
offers a dual advantage of being compatible to computer and television both and
is extremely convenient to use. Its working is very similar to that of regular
dishtv Set top box where dish installed on the roof/ terrace, faces a particular
direction and the VGA box ( special set-top-box compatible with computers) is
connected to the PC. The set top box doubles up the usage of the computer from
a mere computing machine to one that is an entertainment gizmo. It is ideal for
- - Consumers
with a TV and a computer who can now become multi TV homes.
- Consumers
who want to swap digital viewing between computer and TV, as the box has dual
compatibility.
- Computer
users who want to switch between information and entertainment on the same machine.
-
Specially suited for corporates and SOHO's, where televisions are not available,
yet live TV can be enjoyed.
- Young
geeks who have computers but no TV's like students, young IT pros etc.
The
VGA box comes at a price of Rs 4150 inclusive of equipment, installation and taxes.
The product will be launched in a phased manner and is currently being made available
at select top cities of Delhi, Mumbai, Bangalore, Kolkata, Pune, Ahmedabad and
Hyderabad. The box will be sold through hi-end consumer durable outlets that already
sell dishtv. Additionally it is also being distributed, thru a special tie-up
with TVSE, into computer and peripherals outlets. Dishtv
has demonstrated its technological prowess and innovative spirit thru a spate
of new introductions. Unique among them have been, Mobile dishtv for vehicles
and ships, powering live TV on aircrafts aboard Kingfisher airlines. With this
unique and unparalleled product, dishtv satisfies the needs of knowledge and information
seeking audiences, who aspire to be updated all the time, wherever they be. | 
