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MUMBAI:
The Bhaskar Group will launch Divya Bhaskar in Kutch on July 30.
This will be Kutch’s 1st Mainline daily and the 8th edition
of the newspaper in the state of Gujarat.
With
this Divya Bhaskar will now cover entire Gujarat. The newspaper
is well entrenched in Ahmedabad, Baroda, Surat, Anand, Jamnagar,
Rajkot and Bhavnagar.
The
Kutch edition will be printed on latest state-of-the-art printing
machines at Bhuj with an initial expected circulation of 55-60 thousand
copies which will be one-and-half times of the existing local daily
in Bhuj. 50% of the pages in this edition will be colour.
Says
Sanjay Bhatla, Sr. GM Divya Bhaskar, Mumbai, “Kutch is one
of the fastest developing zones of the country with highest per
capita deposits. Also being the biggest district of Gujarat it’s
an important market for us. Moreover, with India's busiest ports
like Kandla and Mundra, Kutch is emerging as the growth driver of
Gujarat, which will further help us grow."
Adds
Ashwini Agarwal, State Head, Divya Bhaskar, Gujarat, “Bhaskar
is committed to ensure that every reader in Gujarat must have an
access to the best of news, analysis and infotainment. The localization
of the content with timely reporting is an essential part of the
whole process. We are excited to offer the booming economy of Kutch
a dedicated newspaper. Along with the news from around the country
the paper will also offer people of Kutch news from within their
district focusing on issues and their solutions.”
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