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MUMBAI:
11 July 2006, clearly remembered as the dreadful day when Mumbai
suburban trains were bombed with a series of 7 blasts in a span
of 11 minutes, taking away innocent lives of dozen commuters causing
the entire city to come to a crippling halt! Mumbai was rocked after
the serial blasts disrupted the buzzing high-strung life of the
city… BIG 92.7 FM, India's No.1 Radio Station, salutes the
spirit of Mumbai and commemorates the 'BIG Saahas ' Day with Mumbaikars.
The day marks a year since the fateful 11/7 blasts and BIG 92.7
FM has undertaken this initiative for the city of Mumbai to come
together and spread love, cheer and most importantly COURAGE!
BIG
92.7 FM has lined up an interesting programming mix for the 'BIG
Saahas' with popular Breakfast RJ's Archana Jani & Vrajesh Hirjee
on the 'BIG CHAI'. There were exciting debates around 'safety in
Mumbai' wherein the RJ's interacted with victims of the blast, share
their traumatic experience and their safety issues after a year
of the blast. RJ's Archana Jani & Vrajesh Hirjee also interacted
with Mumbai Western Railways & Mumbai Police on the preventive
measures taken to ensure safety for an average Mumbaikar on the
day. The debatable topics also covered safety issues with a clear
focus on CCTV's that have been put up across the city in trains
& buses etc.
Other
key BIG 92.7 FM RJ's Rohit & Sujata of the 'Chal Kalti Maar'
fame, in an effort to impact lives of people positively, have gone
a step further by focusing on a positive drift of the issue. They
have visited homes of these affected victims of the blast, played
the game and have reminisced & recounted their experience with
them, asserting that they have moved on in life rather positively.
BIG
92.7 FM invited listeners to send in sms's in memory of their lost
loved ones, take views and opinions of regular commuters on how
they think the trains are the best mode of transport inspite of
the blast and how courage has been the only source of inspiration
that has helped them overcome the trauma. Popular BIG 92.7 FM RJ
Anirudh of 'Anirudh LLB' fame will be talking to Mumbaikars and
the affected victims on their horrifying experiences – take
revenge or forget & forgive!
Commenting
on the occasion, Mr.Arjun Singgh Baran – Mumbai Station Head,
BIG 92.7 FM, "It is our endeavor to provide wholesome entertainment
by way of not only entertaining but also discussing and highlighting
incidents that are of local relevance. Through this programming
initiative we are saluting the spirit of the people of Mumbai. We
are glad to be able to execute and promote such a cause"
BIG
92.7 FM will also be giving away tons of exciting gifts on-air like
Fire extinguishers to mark the occasion, for a Safe Mumbai…Safe
Home!
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