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Mumbai, 26th November 2005: ETC hosted a grand star-studded premiere
of the much awaited laugh riot ‘Deewane Hue Pagal’ with
FAME Adlabs, part of Shringar Cinemas Limited. It was an event that
left everybody asking for more. While the public which had gathered
around Fame Adlabds in Andheri, cheered every time a star descended,
stars themselves waved graciously to acknowledge their fans and
their own popularity.
For the premiere, FAME Adlabs rolled out its special red carpet
to welcome the film’s star cast and the city’s glitterati,
while media partner ETC’s hostess ‘Akriti Kakar’
received the guests in style. Director Vikram Bhatt was the first
one to arrive and then came Suresh Oberoi. There on celebrities
just kept coming in. Akshay Kumar created hysteria when he walked
in Kaitrina Kaif, Arti Chabariya, Riya Sen, A.G.Nadiadwala, Johny
Lever, Shahid Kapoor, Rimi Sen, Sushma Reddy, Dabboo Ratnani, Smita
Thakrey, Gauhar Khan, Aslam, Khan, Mukesh Bhatt, Vivek Oberoi, Firoz
Nadiadwala, Kunal Das Gupta, Akash Deep, Sheeba, Ahmad Khan, Pooja
Kanwar, Mr. Vikas Gupta, Mr Jagjit Singh Kohli and Suresh Menon
generated loads of interest.
The film’s release has been perfectly timed with the ongoing
season of festivities, offering the ultimate treat of fun and excitement
to Mumbai’s film lovers.
ETC’s star host ‘Suresh Pillai Menon’ received the
stars and invited guests to grill them about how all Deewane have
turned Pagals in the film ‘Deewane Hue Pagal’, produced
by Feroz Nadiadwala and directed by Vikram Bhatt. The movie, the
hosts, the surroundings, the ambience…. everything was just
right for the splendid premiere of the Akshay Kumar, Suniel Shetty,
Shahid Kapoor, Rimii Sen, Om Puri, Paresh Rawal, Johny Lever and
Suresh Menon starrer ‘Deewane Hue Pagal’.
This madcap laugh riot also stars a dog and a parrot.
ETC had earlier organised a road show and contest across six cities
namely Meerut, New Delhi, Agra, Kanpur, Lucknow and Varanasi, and
selected 6 winners
-- Two Diwanee and four Diwane, who were Pagal enough to do weird
acts and deeds to woo and win the heart of their sweethearts. These
winners were flown to Mumbai as special guests to watch the premiere
of ‘Deewane Hue Pagal’ with their favorite stars.
Names of the winners are
Ms. Pooja Arora (Delhi)
Mr. Rajiv Rai Arora (Delhi)
Mr. Ansul (Gurgaon
Mr. Ankit Mehra (Rai Bairelly
Ms. Mandeep Kaur (Rai Bairelly
Mr. Shashant Misra (Kanpur)
With this movie, A.G. Nadiadwala completes fifty years of splendid
and successful filmmaking. This Premier also honored the occasion.
Commenting on this association, Mr. Vikas Gupta, said, “ETC
has a very long and close affiliation with the Hindi film and music
industry. In fact, ETC has become defacto platform for this industry.
Association with the premieres of the films is just an extension
to this relationship. Films are an integral part of ETC Culture
and programming mix. Bada Parda on ETC always associates with films
of mega stars and mega directors with power packed performance.
We are proud to be part of Deewane Hue Pagal.”
Watch the Exclusive Telecast of the Premiere of Deewane Hue Paagal
on ‘ETC Bada Parda’ on Tuesday, November 29, 2005 from
8.30 p.m.
ETC is a music based entertainment channel with music dominating
more than 98% of the programming content.
In all India markets, ETC enjoys the largest reach amongst all the
music channels. ETC is watched by more then 30 million households.
For Media Informtaion:
Neelam Gupta
Corporate Communication
ETC Networks Ltd,
Tel: 022 – 2674 2503 (D), 26732033-7
Email: corpcomm@entertainmenttv.com
& etc_music@yahoo.co.in
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