Indiantelevision.com's MAM Stories Archives - 2008
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MAM Stories in the month of February
 
* Barclays, ESS collaborate to promote soccer
* Coke launches summer campaign with Hrithik Roshan
( 29 Feb 2008 )
* Future TV enhances brand-engagement
* Karnataka Medical Council prohibits medical ads
* HUL appoints Nitin Paranjpe as MD and CEO
* Nielsen forms US Hispanic/Latino advisory council
( 28 Feb 2008 )
* Railways sees record ad revenue growth in 2007-08
* Sotheby's to exhibit intl auction highlights in Mumbai
* Coke, Vodafone join 9XM as platinum sponsors
( 27 Feb 2008 )
* Ravi Kiran takes charge of Starcom's Southeast Asia ops
* Tourism New Zealand launches communication campaign
* Eros launches ad supported free on-demand content
* Marico partners Zapak to launch gully cricket game
* Horizon Media forms new unit for creative media solutions
* Gitanjali sings JV with Italian firm for luxury brand stores
* Mighty Oak renews ad sales deal with SPT
* Boston Analytics unveils quantitative marketing research
* SC dismisses Percept's case against Yuvraj
* Cadbury launches Cadbury Lite for people with diabetes
( 26 Feb 2008 )
* O&M India gets two laurels back-to-back
* Creativeland Asia launches Fresh Pick 2008 contest
* Shashi Kalathil joins Galaxy Ent as CEO
* Ferrari launches Magic India Discovery Drive
* Surrogate ads under I&B scanner
( 25 Feb 2008 )
* AAAI's Goafest kicks off on 3 April
* Kingfisher launches Explocity Great Food Guide
* MasterCard to debut 'Land' spot during Oscar broadcast
( 23 Feb 2008 )
* IPL ropes in Hero Honda as co-sponsor
* Britannia launches Tiger Banana biscuits
* MTV calls youth to flirt with Zayed Khan and VJs
* Lintas Media Group bags AOR of Dr. Batra
( 22 Feb 2008 )
* Singapore goes heavy in promoting tourism
* Big Music to promote home video launch of Welcome
* Thums Up to launch summer campaign with Akshay Kumar
* Microsoft launches digital ad solutions in India
( 21 Feb 2008 )
* Krishna Group launches new retail store - The Grab!
* Marcello Serpa to receive Clio Lifetime Award
* TBWA\C\D's creative heads to join Young & Rubicam
( 20 Feb 2008 )
*Ford Endeavour Thunder+ enters the premium SUV market
* Imtiaz Ali directs TVC for Fortune Refined Soya Oil
*Red FM campaigning for Bajate Raho Awards
* Kotak Life Insurance launches new ad campaign
* Hyundai's Super Bowl ads yield highest positive impact
* Saatchi & Saatchi re-equips India management team
( 19 Feb 2008 )
*Coke bags Golden Peacock for CSR 2008
* VISA supports Singapore’s bid for 2010 Youth Olympics
* Verizon ropes in Michael Bay for new Fios ad campaign
* Autodesk Solutions used for Super Bowl ads
( 18 Feb 2008 )
*Sony tops list of EFY awardees for consumer electronics
* Vivek Sengupta exits IPAN; current VP to take over
*Four media biggies team up for online sales
* WWE awards 'Master Toy' license to Mattel
* Branded entertanment marketing to touch $25.4 bn in US
* BBC launches online ad campaign on bbcurdu.com
( 16 Feb 2008 )
*Pepsi launches star-studded mega campaign for 2008
*Nielsen Company acquires Audience Analytics
* TataSky presents its case study at Buzz Power 2008
*Hawaii's go! is first airline to launch website in vernacular
*Barclay's Bank romps home with Grand Prix at GEMAS '08
* Toyota launches 2009 Toyota Corolla campaign
* Publicis, Optimedia form JV to launch Optimedia Inside
( 15 Feb 2008 )
*Airtel tops Buzziest Brands Awards 2008
*Network 18 Group launches new campaign for Budget '08
* Firangi invests Rs 200 million in launch promo campaigns
*Coke launches summer marketing campaign for Fanta
*Adidas launches global campaign for Adidas Originals
* Indian consumers least bothered about environment
* Ravi Krishnan joins IPL Jaipur franchise as vice chairman
( 14 Feb 2008 )
*MSN launches online contest to promote Jodhaa Akbar
*Time Warner's Kayse joins Discovery as digital sales EVP
* Emerging Media, Ogilvy come together for IPL
* DLF wins title sponsorship of IPL for Rs 2 billion
( 13 Feb 2008 )
*Ian Rowden is Saatchi & Saatchia Asia-Pacific head
*Coke launches summer marketing initiative for Maaza
*Fropper.com's ezMoney to fatten bloggers' purses
*Emirates Airlines is ICC official partner for 8 years
*Dante Ariola Exec Chair of 08 Clio Awards Technique jury
*P&G Advertiser of the Year at Cannes Lions 2008
( 12 Feb 2008 )
*JWT's worldwide CMO Marian Salzman quits
*Anheuser-Busch most popular advertiser at Super Bowl 08
( 11 Feb 2008 )
*Raymond Retail to expand
*AdFest jurors announced; Dabral, et al represent India
*Ad world in 'a state of hurt': Forrester Research
*Shell launches promo film in its global brand campaign
( 9 Feb 2008 )
*Nielsen partners NeuroFocus to develop research metrics
*Tata Motors launches new TVC for Magic
*Force India car unveiled; sponsors hop in
( 8 Feb 2008 )
*IBF, AAAI meet fails to move ad surcharge issue
*Red FM’s Bajaate Raho Awards to telecast on Channel [V]
*Sprite unveils summer campaign for 2008
*Asian Paints launches 'Colour Next 2008' with Soha Ali Khan
*Super Bowl 2008 records 97.5 mn viewers in US
( 7 Feb 2008 )
*GlaxoSmithKline's Women's Horlicks TVC is with Konkona
*Cricket Logistics is ICC's official travel and tours licencee
*Mattel partners Creative Artists Agency for entertainment marketing efforts
*AF is the title sponsor for IAAF's Golden League
*Pierre Lannier celebrates 14 Feb with 'perfect watches'
*Cheryl Idell to head Nielsen's analytics services division
*JTMG is licencing agent for NBC's 'American Gladiators'
*GK Vale appoints Percept Knorigin as online agency
*Matrix Partners invests in classifieds website Kijiji India
( 6 Feb 2008 )
*BPCL, Future Media sign out-of-home marketing deal
*Max promotes 'Ab Tak Bachchan' festival, launches website
*Samsung launches new range of SlimFit TVs
*Online retail sales touch $175 bn in US: Forrester
( 5 Feb 2008 )
*BBC uses big screens to push 'Dr Who' in UK
( 4 Feb 2008 )
*Wizcraft International wins global award at Atlanta
*BBC's Asian Network launches marketing campaign
*Booking air tickets most popular among internet shoppers
( 2 Feb 2008 )
*AT&T, Yahoo! sign ad deal
( 1 Feb 2008 )
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JulyAugustSeptemberOctoberNovemberDecember
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