Indiantelevision.com Team

(23 February 2008 4:00 pm)

MUMBAI: Kingfisher and the publishers of CityInfo magazine Explocity have announced the launch of The Kingfisher Explocity Great Food Guide in Hyderabad.

"The Kingfisher Explocity Great Food Guide is a tribute to the food lovers of Hyderabad. In keeping with the tradition of 'Good Times,' this is an attempt to provide useful information on the city's restaurants. We have always believed that Kingfisher is a great accompaniment with food. We see The Kingfisher Explocity Great Food Guide going across the country in few years down the line. We are sure that the book will be a huge hit among the food lovers in Hyderabad," said United Breweries Ltd president Shekhar Ramamurthy.

The book was originally launched in Bangalore back in 2006 and now the Hyderabad edition will be followed by a national roll-out this year. The book contains names of more than 1,200 places to eat and drink a variety of cuisines, names of 24-hour eateries and a reader friendly index.

"Our magazine CityInfo Hyderabad already fills the niche in the high-end segment for fine dining and entertainment. And now we present to the market a comprehensive, accurate and classy food guide and the alliance with Kingfisher is a perfect fit," said Explocity publisher and CEO Ramjee Chandran.

For easy reading, the book is divided into different sections - north, west, central, south and east with chain restaurants, malls, supermarkets and resorts - each of which is provided with maps.