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"Jonathan's
extensive multi-platform background will be a tremendous benefit
to the Promax/BDA organization as we look to offer our membership
more opportunities for interactive and peer-to-peer engagement,"
said Benson.
"This,
coupled with his wealth of longstanding relationships and
hands-on experience in event production, advertising and marketing,
confirms that our extensive search process ultimately led
us to the ideal candidate for this unique leadership position."
"I'm
energized by the incredible opportunities for growth and enrichment
I see within the Promax/BDA organization," commented
Block-Verk.
"Being
able to share my ideas, expertise and relationships to help
amplify the value and services we provide and create new opportunities
for the membership is very exciting. I'm looking forward to
being part of a team that is facilitating the fundamental
conversations about marketing, promotion and design and their
roles in the monetization of content in the digital age."
Lee
Hunt, president of Lee Hunt, LLC and a long-standing Promax/BDA
member, will continue to serve as Interim MD of Promax/BDA
until Block-Verk assumes the role of president.
Block-Verk
comes to Promax/BDA from Canada's Brunico Communications Ltd.,
where he served as publisher and executive producer of events
for boards magazine. In this position, he directed the re-launch
of the commercial production trade magazine's website, www.boardsmag.com,
launched Boards iMag and developed a number of annual directories.
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