TV
18's The Cell to host 'A Film Without Film!' at Promax BDA India
Indiantelevision.com Team
(23 May 2007 3:40 pm)
MUMBAI:
The Cell, TV 18's advertising and promo arm, has announced
a contest titled 'A Film Without Film!' which will be held
at the Promax BDA India 2007 conference, from 29 - 30 May
in Mumbai.
With
the gaining popularity of user generated content across the
media spectrum, participants will be required to choose from
four topics and shoot a film on their mobile phones. This will
be evaluated by a jury consisting of three media personalities,
states an official release.
The
contest will be heavily promoted through on-air promos across
the TV18 network and online e-mailers and banners aimed at
the creative community. The winners will be announced just
before the World Gold Session at the Conference.