Indiantelevision.com Team

(30 March 2007 8:00 pm)

MUMBAI: Promax/BDA announced the addition of two major speakers for its annual North American conference. Cult film writer/director John Waters and fashion designer Kenneth Cole join previously announced keynote speaker, former president Bill Clinton, at this year's June event.

"At every Promax/BDA Conference, we look to secure speakers who will both inform and motivate our members with their valuable experiences and insights," said Promax/BDA Interim Managing Director Lee Hunt in making the announcement. "Both of these individuals bring incredibly unique backgrounds and a world of creative knowledge to this year's conference."

Fashion designer Kenneth Cole knows what it takes to establish a solid brand. In his Promax/BDA address, Cole will give advice to attendees on how they can reach their desired core audience by establishing an indelible brand identity.

Promax/BDA will hold its 52nd annual North American conference from 12- 14 June at the Hilton New York.

Additional speakers for this year's event, as well as the full 2007 Promax/BDA North American Conference agenda, will be announced in the coming weeks. Promax/BDA is a global, non-profit association dedicated to advancing the role and effectiveness of promotion, marketing and broadcast design professionals in the electronic media.