Indiantelevision.com's MAM Stories Archives - 2007
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July August September October November December
 
MAM Stories in the month of June
 
* FremantleMedia announces licensing deals for kids’ brand DangerMouse
* Neeraj Kumar is Electrolux India VP, marketing and strategy
( 30 June 2007 )
* EMVIES 2007: Lodestar bags media agency of the year
* Radio City's introduces new Fun Ki Nayi Bhasha contest
* Mitsubishi Motors goes heavy on sports marketing
* Fun Cinemas introduces loyalty programme
* Carat ups estimate of APac ad spend growth from 7.4% to 7.8% for 2007
( 29 June 2007 )
* Paramount bags $900 million Mediaedge:cia account
* Mediaedge:cia bags $900 million Paramount account
* Bangalore Ad Club ‘Big Bang Awards’ on 27 July
* K2 Communications bags Zee Kannada PR account
* News Corp considering investors in News Outdoor Group
* Cardio Fitness launches flagship store in Bangalore
* MTVN partners IAG to measure viewer engagement
* Nike becomes official basketball provider for Euroleague
( 28 June 2007 )
* Videocon unfolds TVC for new TV range 'Sound Station'
* Colgate Palmolive extends body wash range with Thermal Spa variants
* Coca Cola bags 3 Lions at Cannes
* NPD to provide Wal Mart with consumer tracking data
( 27 June 2007 )
* Starsight India to be rebranded as Navia Asia
* Hong Kong promotes tourism through Bollywood films
* Big FM spreads social awareness messages
* Dabur to launch 'Orange peel' to firm up soap market
* Radio City launches microsite www.whattefun.com
( 26 June 2007 )
* Microsoft extends Cannes Cyber Lions sponsorship for 3 years
* Intl. Advertising Association's European Summit to be held in September
* HLL gets Govt. nod for name change; unveils HUL logo
* INX appoints CMCG India to handle PR account
* McCann bags 2 Film Lions for Happydent, Code Red bags bronze at Cannes
( 25 June 2007 )
* 93.5 SFM to celebrate World Pink Day
* Red FM paints Mumbai city red with auto rickshaws
( 23 June 2007 )
* Zapak launches 'Life is Fast' campaign after departure of Rocket Raja
* Microsoft selects Reprise Media for search mrktng effort
* Grey, McCann and O&M win for press at Cannes
( 22 June 2007 )
* Discovery Channel is top TV network: Equitrend study
* Cadbury's launches new 'meetha' TVC
* Rediffusion DYR wins ITC Greetings creative account
* Radio Mirchi launches 'Teekha Thursday' campaign
* TVS ropes in Trisha Krishnan as brand ambassador
( 21 June 2007 )
* Cleartrip.com launches monsoon packages
* FM stations on a song for World Music Day
* Kidstuff unveils trade marketing unit Multiplier
* Global Brands Group elevates Gary H. Schoenfeld as Co-CEO & President
* Reebok forays into lifestyle business with Scarlett
* Nokia Nseries launches music album; unveils DJ Mixer
* Singapore tourism gets boost with 'Baa, Bahoo aur Baby'
* Leo Burnett & Ambience Publicis bag silver for radio at Cannes
( 20 June 2007 )
* GroupM to acquire OOH mkting firm Interactive TV
* Showdiff's Janardhan joins Rediffusion Chennai as GM
* CNN-IBN joins hands with The Telegraph to present 'Lal Salaam at 30'
* MTV to partner with Visible Worlds for ad customization
* Mundu Radio wins 'CNET Webware 100' award
* O&M & Everest bag bronze for Direct, JWT wins Promo Lion at Cannes
( 19 June 2007 )
* India gets nominated for 57 entries at Cannes Lions
* eBay & Sa Re Ga Ma Pa Academy partner to promote careers in music
* Shilpa Shetty launches perfume brand in UK
* Synovate appoints Andreas Zachariou as MD of Gulf operations
* Radio City wins rights for Lata Mangheskar's new album
* Birla Sun Life Insurance marketing spends up by 20%; to focus on Children’s Dream Plan
* Radio City co-hosts rock festival in Chennai
* Publicis Ambience appoints Kaushik Tiwari as EVP South
* MTV launches climate-change campaign
( 18 June 2007 )
* Ganguly awards Puma Radio City contest winner
* Indian ad on child prostitution wins UN award
* Zee Cinema promotes 'Bhakti ki Shakti' mythological slot
* Mobile ads still to catch on in India
* Brands to cash in on Jhoom Barabar Jhoom
* DHL to provide logistics support for Special Olympics
* Bright Publicity celebrates 27 years in the outdoor biz
* Star India shines at Promax/BDA with 23 awards
( 16 June 2007 )
* Radio City launches Baal Baal campaign to promote logo
* Govt. free to advertise on private TV, radio channels
* Fun Cinemas to kick off 'Ticket to Drive' contest
* Synovate appoints co-managing directors for France
* Motorola kicks off special offer across Motostores
* Axis wins 2 year marketing contract for Indian Railways
* SFM Bangalore radio premieres Kannada film Savi Savi Nenapu
( 15 June 2007 )
* First-ever response management system for SME advertisers
* RMAAI re-elects R V Rajan as president for third term
* Dia Mirza launches Samsung’s slick Metal Series phones
* First-ever response management system for SME advertisers
* Jaspal Bhatti to play 'Agony Uncle' on My FM
* Rediffusion appoints two senior executives
* Big FM expands marketing campaigns with the monsoon
* Publicis India to lead Aviva's Asian campaign
* Filmy runs theme based marketing for 'Umrao Jaan'
( 14 June 2007 )
* Fever 104 FM promotes release of Lagaan's DVD collection
* Organized retail print player Printo to open 250 outlets
* Big 92.7 FM Chennai breaks music of new Tamil movie 'Kireedom'
* BBC competition allows kids to meet author JK Rowling
* Fastrack launches Adventure collection of watches
* BBC Worldwide in licensing deal with Character Options
* TNS makes 'Revenue Growth Manager' survey available worldwide
( 13 June 2007 )
* marketRx launches marketing mix optimizer
* Sony Pictures ties up with McDonald's for Surf's Up promotion
* Max set to promote 'Saal ke sabse bade blockbuster'
( 12 June 2007 )
* MRUC to unveil India Outdoor Survey on 18 June
* Red FM celebrates success with Mumbai campaign
* Madison World, Selvel buy majority stake in PMG
* dgm Holdings launches online marketing & advertising in India
* Tata Indicom partners DigiFour Technologies for digital signage
( 11 June 2007 )
* GM launches Chevrolet Optra Magnum
* Travelguru guarantees 'A hotel Room at any budget' in campaign
* Euro RSCG wins creatives duties for Radio One
* 93.5 Suryan FM ties up with public buses in Jaipur to air station
* Multinationals find outdoor industry too fragmented
* 'Lost's' Damon Lindelof & Carlton Cuse to speak at Promax/BDA, New York
( 9 June 2007 )
* Consumers of ambient media are trysumers
* OOH ad industry to grow at 17% for 5 years
* Starcom MediaVest Group's entertainment vertical partners Pier3
* Voltas launches commercial refrigerations under `Coldcel' brand
* Piyush Pandey is O&M Asia Pacific vice chairman
* Ad spend in US for Q1 marginally down
* Nielsen to measure purchasing power of Olympic fans
( 8 June 2007 )
* Promax/BDA in US to explore marketing trends
* Infront Sports launches online gaming platform
( 7 June 2007 )
* Reebok unveils fourth store in Sri Lanka
* Yahoo!'s 'Big Shot in Cannes' contest announces winners
* Radio One Chennai adds BBC content to breakfast show
* Big FM installs WideOrbit to reduce ad & sales traffic
( 6 June 2007 )
* Navneet Publications reminisces about school in new TVC
* Brodeur in US appoints David Shein as senior director
* Big FM wins four NY Festival Radio Broadcasting Awards
* WWE expands marketing team
( 5 June 2007 )
* Radio Mirchi starts 'U-specials' for DU students
* Rediffusion DYR creates units for Airtel & Colgate
* Tam to present elite TV panel at ESOMAR WM3 Conference
* Animax, Games2win tie up for promotional activity
* Martin Scorsese directs American Express campaign
( 4 June 2007 )
* Mauj ropes in Sameera Reddy for mobile VAS
* Himalayan’s Power Horse kicks off 6 city promotion
* Wrangler kicks off “Go Clean” campaign
* Audience measurement should cover more towns
* Nielsen names Paul Baynton IMS Worldwide GM
* Radio stations should work on content differentiation
* Radio needs to build long term relationships with clients
* Research needed to create niche positioning
( 2 June 2007 )
* Neilson launches commercial minute ratings system in US
* Tremor Media, Visible World jon hands for online video ads
* Radio City Bangalore wins Best Station award at India Radio Forum
( 1 June 2007 )
January February March April May June
July August September October November December
Click below for the past year's Archives
* ARCHIVES FOR THE YEAR 2006
* ARCHIVES FOR THE YEAR 2005
* ARCHIVES FOR THE YEAR 2004
* ARCHIVES FOR THE YEAR 2003
* ARCHIVES FOR THE YEAR 2002

   
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