Indiantelevision.com Team

(13 June 2007 8:30 pm)

MUMBAI: Fever 104 FM has partnered with Aamir Khan Productions to promote the release of the DVD of Lagaan and Chale Chalo.

Directed by Aamir Khan's childhood friend Satyajit Bhatkal, Chale Chalo (2003) is based on the making of the film Lagaan.

The promotional activity will run from 13 to 15 June through on-air contests for the listeners. What's more, the winners will get Chalo Chale DVDs signed by Bhuvan's team.

This will be followed by the official release of the DVDs on 15 June.

Fever 104 FM business head S Keerthivasan said, "We are delighted to partner Lagaan - which is one of the landmark films of Indian cinema and very happy to have begun an association with Aamir Khan Productions and are confident that this partner ship will go a long way."