Neeraj
Kumar is Electrolux India VP, marketing and strategy
Indiantelevision.com Team
(30 June 2007 9:00 pm)
MUMBAI:
Electrolux India has appointed Neeraj Kumar as VP, marketing
and strategy.
He will be responsible for developing the Electrolux brand in
India in close cooperation with licensee EKL Appliances Ltd,
a subsidiary of the Videocon Group. He will also oversee the
Electrolux product portfolio in India.
For the past four years he was VP marketing at Allied Domecq
Spirits and Wine India. There he was responsible for marketing
spirits brands such as Teacher’s, Sauza Tequila and Jim
Beam.
From 1998-2003 Kumar was Electrolux Kelvinator assistant GM.
